Being recognized as a well-known trademark can enjoy the following special protection: (1) A trademark applying for registration of the same or similar goods is a well-known trademark copied, imitated or translated by others, which is likely to cause confusion, so it is not registered and prohibited to be used. (2) Where a trademark applied for registration on different or similar goods is a copy, imitation or translation of a well-known trademark registered in China by others, misleading the public and possibly harming the interests of the registrant of the well-known trademark, it shall not be registered and its use shall be prohibited. (3) If a registered trademark violates the provisions of Articles 13, 15, 16 and 3 1 of the Trademark Law, the trademark owner or interested party may request the Trademark Review and Adjudication Board to make a ruling to cancel the registered trademark within five years from the date of trademark registration. For malicious registration, the owner of a well-known trademark is not limited by five years. (4) If the trademark owner thinks that others may deceive the public or cause misunderstanding to the public by registering his well-known trademark as the enterprise name, he may apply to the enterprise name registration authority for cancellation of the enterprise name registration, which shall handle it in accordance with the Provisions on the Administration of Enterprise Name Registration. (5) In trademark management, if a party considers that a trademark used by another person belongs to the circumstances specified in Article 13 of the Trademark Law (i.e., items 1 and 2 above) and requests to protect a well-known trademark, it may submit a written request to the administrative department for industry and commerce at or above the city where the case occurred, submit relevant materials to prove that the trademark is well-known, and send a copy to the local provincial administrative department for industry and commerce. well-known trademark