Current location - Trademark Inquiry Complete Network - Trademark registration - The development history of Qumei Furniture
The development history of Qumei Furniture

1987-1999 In 1987, Jianhua Industry and Trade Company, the predecessor of Qumei Furniture Co., Ltd., was established and began to produce furniture. In 1993, Qumei Furniture Co., Ltd. was established and successfully launched "bent wood furniture", becoming the first domestic enterprise to produce bent wood furniture and supporting furniture, and forming a market scale of nearly a hundred specialty stores across the country. In 1998, it exclusively bought out Danish designers to integrate with the international market and launched the DL (Danish Life) series of products, setting off the Nordic fashion trend in the Chinese furniture market. In 1999, an overall brand development strategic plan was formulated. In 2000, the "China Qumei International Design Center" was unveiled.

"Qumei Cross-Century 2000 Model Exhibition", 100 dealers placed orders.

"Qumei's First Outstanding Store Manager Training Camp" was held in Beijing and has trained more than 1,500 students.

The "Qumei International Home Design Center" was unveiled.

Launched the SOHO home office series furniture designed by the famous Danish designer team "Pelican Design Office".

Introduced the "terminal decisive theory".

In 2001, Beijing Goonovance Furniture Co., Ltd. was established as a joint venture with Denmark's Goonovance Furniture Co., Ltd.

Obtained the "Green Choice" environmental protection certificate issued by the China Commodity Association. Qumei is the first domestic furniture company to receive this honor, marking the official launch of the green project in the Chinese furniture industry.

Opened the first black "concept store" - Beijing North Fourth Ring Qumei Furniture Store, with a total area of ??3,000 square meters.

Develop and implement ERP management system.

In 2002, we cooperated with the famous Danish designer Bang Nalik to develop an internationally popular upholstered furniture series.

Won the title of "Beijing Famous Trademark".

The investment of RMB 170 million to build the "Qumei Furniture Modern Industrial Park" project is another leap in the development history of Qumei Furniture Group.

Beijing Hangtianqiao store and Datun store opened at the same time, with a total area of ??6,000 square meters.

Beijing Qumei Xinjia Commercial Company was established, independently responsible for terminal market retail.

Launched a revolutionary service project in Beijing: "Furniture and Human Thinking", providing home or furniture design for potential consumers.

In 2003, Mr. Zhao Ruihai, President of Qumei Furniture, was awarded the Advanced Individual at the Consumer Protection Cup Conference held at Diaoyutai State Guesthouse.

The Qumei Furniture Modern Industrial Park covering an area of ??230 acres was officially completed and put into operation.

In 2004, the concepts of "self-works-factory" and "industrial tourism" were proposed.

Hire Feng Xiaogang to direct and Ge You as the image spokesperson to shoot the image advertisement of Qumei Furniture.

Won the title of CCTV’s home furnishing industry advertising king, and was broadcast on CCTV 1 and 2 during prime time.

"Working together to create brilliance" Qumei's 2005 new product launch conference was grandly held in Qumei Industrial Park.

In 2005, it won the "Ten Rings" mark from the Environmental Certification Center of the State Environmental Protection Administration.

Qumei grandly participated in the "13th International Famous Furniture (Dongguan) Exhibition" with two series of new products in 2005: Classic Space and Weige Shangpin, which received widespread attention. Among them, the classic space series bedroom products won the Silver Award for Bedroom Series selected by the exhibition.

In response to the hot sales market across the country, the "100-Day Battle" activity was launched enthusiastically.

A group of German Schattdecorative Materials came to Qumei Industrial Park to conduct research on fashion trends

Won the title of China's Well-known Trademark as assessed by the Trademark Office of the State Administration for Industry and Commerce.

Liu Qi, Secretary of the Beijing Municipal Party Committee, inspected Qumei Furniture Industrial Park.

The Danish designer team seminar of Qumei International Design Center was held in Copenhagen, Denmark, where they discussed the development path of Qumei furniture design.

In 2006, Qumei Furniture entered Japan and opened a Qumei brand store in Tokyo.

Won the title of China Famous Brand Product, Qumei Furniture became the first domestic furniture company to win this honor. Qumei Furniture's Nordic Sunshine Series and Gummy Candy Series were born.

Beijing Xingtai Mingyuan Technology Co., Ltd. was established in 2007. The self-developed ERP system entered the industrialization stage, marking that Qumei Furniture’s information management entered a new era of specialization, standardization, and planning.

Qumei Furniture Beijing Center Store opened with a business area of ??more than 10,000 square meters, and Qumei’s new business image development work has been fully launched.

In the "First China Brand Festival"-Brand China General Rating (2006-2007) series of selection activities, it won the title of "Brand China Golden Spectrum Award-Top Ten Brands of the Year in China's Home Furnishing Industry".

Won the "Integrity Enterprise" Award in the Beijing Building Materials Industry.

Won the title of "Top Ten Civil Furniture Enterprises in Beijing in 2006-2007".

Won the title of "2007 Quality Furniture Trusted by People in Beijing".

In 2008, the Beijing Consumers Association launched the "Integrity Service Demonstration Unit to Welcome the Olympics" selection activity, and Qumei Furniture won the title of "Integrity Service Demonstration Unit". Qumei Furniture has passed the "ISO9001 quality management system certification" and "ISO14001 environmental management system certification". With the core slogan "Qumei Modern Furniture, European Original Design" being promoted nationwide, Qumei Furniture's new VIS system was announced to be completed, laying a solid foundation for the long-term development of the Qumei brand. Beijing Qumei Furniture Group Co., Ltd. was officially established, which was a sign of the historic improvement of Qumei's organizational structure. Qumei's career development has since entered a new historical period. Qumei's three new series of products in 2009 (Manhattan Life, Youth Boat Deck, and Flowers) are now on the market. In the context of the global economic crisis and many furniture companies delaying the launch of new products, the market has been activated and added a bright spot to the Chinese furniture market.

In 2009, Qumei Furniture was rated as "Top Ten Fashion Brands of Chinese Furniture in 2008" and "Top Ten Panel Furniture Brands in China in 2008" in the "Second (2008) China Furniture Industry Annual Review List" . Qumei Furniture launched a 22-year Thanksgiving special promotion nationwide. The low-priced and high-value 09 special new products quickly became popular across the country, triggering heated market discussions and follow-up incidents. Qumei Furniture's new website is grandly launched. The new website, new image, and new functions serve customers more comprehensively and considerately. The successful launch of Qumei e-World Online Mall has opened up a new era of online experience in the furniture industry, making instant benefits a new trend in furniture purchasing. Hans, chief designer of Qumei, a large-scale nationwide tour event, served China's 10th anniversary celebration and came to major cities across the country to release new trends in urban fashionable home life. Qumei Furniture was invited to participate in a series of activities of the "2009 Beijing World Design Conference and the First Beijing International Design Week". Qumei North Fifth Ring Center Store was selected as the furniture exhibition venue of the 2009 World Design Conference Beijing Design Week, and presented its wonderful designs to Beijing International Design week. Won the title of 2009 consumers' favorite green trademark. Qumei Er Sofa won the "China Innovation Design Gold Award" and C3 chair won the "China Innovation Design Red Star Award". Won the title of "Consumers' Favorite Home Furnishing Brand". Won the title of "The Most Influential Furniture Brand in China's Home Consumption Trends". Won the title of "Top Ten Furniture Brands Trusted by People in Beijing". President of Qumei Furniture Zhao Ruihai was rated as “Chaoyang District’s Outstanding Builder of Socialism with Chinese Characteristics”. The first independent "Enterprise Self-inspection and Environmental Protection Experiment Center" in China was completed and put into use.

In 2010, Qumei Furniture became China’s first furniture industry partner of the International Climate Organization. Become a leading representative of green and low-carbon economic development. Join hands with Taobao for strategic cooperation and join forces with Taobao Mall to create a new concept of e-commerce in the furniture industry, a low-carbon life, and a new marketing model for online furniture shopping. Donate to the disaster-stricken areas in Yushu, Qinghai, and act quickly to assist the disaster-stricken areas in a humanitarian spirit. Donate to poor out-of-school children in Jinggangshan and fulfill the company's social responsibilities. Won the "Best Industry Influence Award" for the 2009-2010 Home Furnishing Industry Prosperity Brand. Won the title of "Beijing Brand" authoritatively awarded by Beijing Furniture Industry Association.

Qumei Furniture Group successfully completed the delisting of 507 acres of land in Shunyi Industrial Base. The land bidding was successful, which is of strategic significance to the expansion of Qumei Furniture’s production space and market expansion. Sponsor the "2010 Perfect Large-scale Group Wedding", promote the environmental protection concept of "low energy, low consumption, and low expenditure", support and promote low-carbon projects, and advocate a healthy life of public welfare and environmental protection. Qumei Furniture East District New Industrial Park held a groundbreaking ceremony in Shunyi New Town, becoming the first brand enterprise to move into the 32nd block of Shunyi New Town, opening a new chapter in the development of Qumei Furniture Enterprises. After full production, it will achieve a production capacity of 3 billion yuan. Relying on strong production capacity and manufacturing strength, it will surely create new glory.