in the original design, the Mercedes-Benz logo was made up of two intertwined? C? The logo formed represents the name of the company. However, the design was rejected in the process of trademark registration because it was too similar to another company's trademark. As a result, the designer added a star pattern to the logo, representing the company's vision of pursuing Excellence in the future.
However, this star pattern was also rejected by the Trademark Registration Office because it is similar to another company's trademark. As a result, the designer turned the star pattern into a triangle, representing the company's three core values: innovation, Excellence and uniqueness.
The final design is a logo that combines a triangle and a circle, representing the perfect combination of technology and technology of the company. The design of this logo has been revised many times, but its uniqueness and high-end image make it one of the most famous logos in the automobile industry.
Mercedes-Benz logo is finished with one stroke mainly because its design is very simple, without too many details and curves. This design enables the logo to be clearly recognizable in any size. After repeated revisions by designers, the concise and unique design of Mercedes-Benz logo finally became the representative of the company's brand image.