I think to break through this dilemma, we should actually start from the business direction and business layout.

The catering industry is a very imitative industry, and the threshold of this industry is not high. Under such circumstances, after a brand becomes bigger and stronger, it is likely to be troubled by fake products, and the business conditions of some fake stores are even better than those of genuine stores. This is a very sad thing.

the green tea restaurant is deeply troubled by the cottage restaurant.

Many friends have been to the Green Tea Restaurant for consumption. They think that the food in the Green Tea Restaurant is particularly delicious, and the price is not expensive. When three or five friends come here for consumption, they can basically get it for a few hundred dollars. Under such circumstances, many restaurants are particularly jealous and begin to imitate the business of green tea restaurants, and even the names are very similar to those of green tea restaurants. This is an obvious cottage behavior, which also plagues the operation of green tea restaurants.

green tea restaurants can seek a breakthrough from the business direction.

The so-called business direction refers to the expansion of the green tea restaurant, because the green tea restaurant has reached a certain scale. If you want to make it more difficult to imitate, I think the green tea restaurant can start with the business model, and make the green tea restaurant more special through this method. We should know that not every restaurant in the cottage has enough capital strength. When the threshold of imitation becomes higher, the similarity of imitation will also decrease.

green tea restaurants can seek a breakthrough from the business layout.

The business department mainly refers to the joining of green tea restaurants and the operation of direct stores. After all, there are not many green tea restaurants in China now, which will also give some speculators opportunities in the market. If green tea restaurants can actively expand in major cities and occupy a favorable position in the market, then those imitated restaurants will naturally have no living space. Of course, this work is not a simple matter, but also depends on the business situation and comprehensive strength of green tea.