Nike originally meant the Greek goddess of victory in English, and the Chinese translation is Nike. Nike T90 is a member of the Nike football series called the T90 tank series.
The name NIKE is very auspicious in the eyes of Westerners. It is easy to read and remember, and can be called loudly. The Nike logo symbolizes the feathers on the wings of the Greek goddess of victory, which represents speed, but also represents dynamic and gentleness. The Nike trademark of Nike is a small hook with a simple and powerful shape, as fast as lightning. At first glance, it reminds people of the speed and explosive power produced by using Nike sporting goods.
Extended information:
Nike was officially named in 1978. It has surpassed Adidas, Bima, and Reebok, and is known as "the most successful consumer goods company newly created in the world in the past 20 years." Nike's profits rose from US$13 million in 1985 to approximately US$400 million in 1994. Nike's global turnover in 1994 reached nearly US$4.8 billion. In the United States, up to 70% of teenagers dream of owning a pair of Nike shoes.
One of the outstanding aspects of “Nike’s” marketing secret is its marketing communication (Nike’s Marketing Communication).
In 1994, "Nike"'s advertising investment was US$280 million, which was about 1/9 of Procter & Gamble's advertising expenses. However, Nike's creative and charming marketing communication has created a great foundation for "Nike" Winning consumers, "Nike" became the goddess of victory in the market (Nike's original meaning is "the goddess of victory in ancient Greece").