The origin and meaning of the Mercedes-Benz LOGO:

The origin of the Mercedes-Benz logo: Gottlieb Daimler’s logo comes from Daimler’s letter to his wife. He believes that he The star painted on his house will bring him good luck. This three-pointed star also symbolizes the development of Mercedes-Benz Car Company in three directions: sea, land and air.

In 1909, in order to commemorate the mass production of his VELO car, Mr. Gottlieb Daimler changed the gear pattern inside the three-pointed star to a laurel branch to show victory, and the logo inside "Mercedes" is named after the beautiful daughter of Emil Jelinek, its car dealer in Austria. "Mercedes" means lucky in Spanish. Unfortunately, this beauty died in an unfortunate marriage at the age of forty, but the practice of naming her after her spread like wildfire.

The meaning of the Mercedes-Benz logo: Daimler applied to register the "three-pointed star" as the logo of the car, symbolizing mechanization on land, water and air. In 1916, a circle was added around it, with four small stars inlaid above the circle and the words "Mercedes" below. "Mercedes" means happiness, which means that the cars produced by Daimler will bring happiness to their owners.

The historical evolution of the Mercedes-Benz LOGO:

In 1893, the Mercedes-Benz LOGO was designed in the shape of a gear. This was the first brand logo of Mercedes-Benz.

In 1899, the Daimler brand LOGO was designed using the abbreviation letters "DMG" of the company name. It is simple and artistic. Mercedes-Benz and Daimler merged to form the current Mercedes-Benz company.

In 1902, Daimler changed its corporate brand LOGO to the name of the daughter of its largest customer, called "MERCEDES", which means Mercedes. The name sounds as noble as the car.