Legal subjectivity:

Choice of registration method: One is to go to the State Trademark Administration (the office is in Beijing) to handle trademark registration matters (China’s Trademark Law allows its citizens to directly register with the State Administration of Trademark) Apply for trademark registration from the Trademark Office of the State Administration for Industry and Commerce). Another way is to entrust an experienced trademark agency organization to provide you with trademark agency services. This will save you a lot of time and energy. Of course, the other party will charge corresponding service fees. (Also attached: The business conditions that a trademark agency organization should have: it can provide accurate legal opinions and effective legal services to clients, and it must be very familiar with trademark registration applications, use renewals, transfer licenses, objections, and To analyze various legal provisions and work circulation procedures such as case analysis, review and defense, you must be familiar with the international classification of trademarks and services, accurately use the 45 classifications of goods and 8 categories of services, understand the contents of 485 similar groups, and grasp the Chinese The development trend of more than 1 million registered trademarks. Don’t just look at the price factor) 2. Search for trademark registration rights: Although trademark search is not a required procedure for registered trademarks (following the principle of voluntary search), this work It can greatly reduce the risks of trademark registration and improve the certainty of trademark registration. During the query process, due to factors such as data processing and trademark application review periods, some previously applied trademarks cannot be entered into the database, so this part of the information cannot be retrieved. In addition, the trademark search and examination work is undertaken by different personnel, and the search personnel and different examiners may have different opinions on the examination. Therefore, the results of the trademark search cannot be regarded as a legal basis and have no legal effect. Therefore, before registering a trademark, it is very important to find a professional trademark search company or a trademark agency organization with complete trademark search conditions. Legal objectivity:

Article 9 of the "Trademark Law" stipulates that the trademark applied for registration should have distinctive features that are easy to identify and must not conflict with the legal rights previously obtained by others. The trademark registrant has the right to indicate "registered trademark" or registered mark.