There are two main ways to obtain a trademark, trademark registration and trademark transfer. So after registration or transfer, what trademark rights do the existing trademark holders have?

Right to use: The right to use the trademark on approved goods, services and related commercial activities.

Exclusive rights: As the name suggests, others cannot use the same or similar trademarks on the same or similar goods, services and commercial activities.

Right of prohibition: The right to prevent others from using the same or similar trademarks.

Licensing rights: According to legal provisions, you can license others to use the trademark by signing a contract. Do as you please, as long as you follow the law.

Investment rights: You can invest in trademarks as intangible assets, which means you can buy, buy, and sell again.

Right of transfer: The assignee can also transfer the trademark to others with or without compensation.

Establishing a mortgage: A trademark can be mortgaged so that it can be better carried out in business activities.

Inheritance rights: Trademarks can be regarded as intangible assets and inherited by legal heirs.

The above points are the rights owned by trademark owners. Trademarks are the guarantee of enterprise products. Everyone must be clear about owning trademarks and exercising trademark rights. After knowing the trademark rights you own, you can better Protect your brand and protect your legitimate rights and interests from being infringed upon in subsequent brand promotions.