1. The origin and development process are different: JD.COM 1 Store, formerly known as1Store, was established in 2008 and is one of the pioneers of e-commerce industry in China. 20 15, JD.COM Group acquired Store 1 and changed its name to Store JD.COM1. JD.COM was established in 2004, and it is also one of the leading enterprises in e-commerce industry in China.
2. Different positioning and business scope: The main business of JD.COM1Store is the e-commerce platform for consumer goods such as daily necessities, food, maternal and child products, household items, etc., and it is positioned as "luxury goods, quality and service"; JD.COM, on the other hand, is an integrated e-commerce platform with 3C electronic products, home appliances, clothing and beauty cosmetics as its main business.
3. Different user groups and market share: Store JD.COM1is mainly aimed at middle and high-end consumer groups, and its market share in China e-commerce market is about 73%. JD.COM has a wide range of users, including high-end and mass consumers, with a market share of about 365,438+0.8%.