How to write a description of tea packaging design:

1. Description of design ideas

Take the packaging design of Pu'er tea as an example. The design ideas mainly include style, Consider the color first. For example, the packaging structure is simple and elegant, which facilitates mechanical production and reduces production costs. The overall color scheme is red, yellow and orange, and the colors are bright and generous, giving off a feeling of nobility, elegance and sweetness. Exquisite patterns are more likely to arouse people's desire to buy and promote sales.

2. The shape, structure and decoration design process of the tea packaging box (handbag)

The designer determines the shape of the tea packaging. There are two main shapes on the market, one is particularly luxurious. , or simple shape. For example, use a simple and generous rectangular parallelepiped as the outer packaging shape and a cylindrical inner packaging. Because the inner packaging and outer packaging have similar structures and are harmonious with each other, making the production unified and convenient, multiple inner packagings can be placed on the outer packaging, and the outer packaging size only needs to be modified as needed. Or the shape of a corrugated box, because the weight of the contents is not very large, and the quantity is not very large.

For the structure of tea packaging, according to the above packaging shape, it can be considered that the outer packaging adopts the structure of a book box. The material is whiteboard paper with good quality and has a certain compressive strength, which facilitates production and reduces costs. The inner packaging is a paper cylinder, which is a more traditional packaging form.

In terms of decoration design of tea packaging, for example, the outer packaging uses yellow as the background color, revealing a noble temperament, and the teapot and teacup set off each other, making it more harmonious; there is a background on the back, reflecting Chinese history and culture. When you open the box, there is a detailed introduction to the value of Pu'er tea, making the entire package more complete and compact. The inner packaging also has a yellow background. The main decorative surface shows a picture of two old men playing chess, and the back is an introduction to tea. The packaging form generally echoes the outer packaging, reflecting a noble temperament.

3. Strength check and tray utilization calculation

4. Summary of the entire tea packaging design