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Resulting in differences in trademark transfer prices

Many customers will ask why the trademark transfer price is so high and why the price difference is so large. This question actually depends on the value of the trademark itself and the requirements of the trademark buyers in the market. We all know that the starting price for trademark transfer is 20,000, and it can vary from hundreds of thousands to millions or even tens of millions. Below, Bajie Intellectual Property Trademark Transfer Network will briefly introduce this gap to you.

Let’s take a look at this example: There is a customer, a relatively large local group company in Jiaxing, who wants a trademark. During the application process, the trademark holder did not know that it was this group. The company wanted a trademark, but we didn't explain it. We just said that we were interested in the trademark and wanted to transfer it. We made another transfer through us and the price was not too high. Afterwards, the owner of the trademark found out that the trademark had been transferred to a group company and felt that the asking price was too low. This was a concrete example of the price difference between trademarks. If the same trademark is handled by an agent, the price may be relatively in line with industry standards. If a large company comes forward on its own, it is indispensable to ask for an extra sum. Back then, a trademark transfer for iPad cost 400 million. One of the important factors is, The trademark acquirer is a large company. If it were a small company, he would not dare to ask for 400 million.

So the difference in the price of trademark transfer lies in this. The value of the trademark itself depends on the buyer’s thoughts. Some people think the trademark is worthless, while some people think it is worth a thousand dollars. This is the main reason why the value range of trademarks is so large.