This kind of action has the impact of protecting brand image, preventing infringement and promoting brand development.

Protect brand image: By safeguarding trademark rights, L'Oreal can protect its brand image and ensure that consumers can correctly recognize and use L'Oreal products.

2. Prevent infringement: L'Oréal maintains its trademark rights to prevent other companies or individuals from infringing on its trademark rights and avoid unnecessary legal disputes and economic losses.

3. Promote brand development: By safeguarding trademark rights, L'Oréal can promote the development of its own brand and increase brand awareness and reputation.