Take the US website brand registration process as an example:

1. Registration requirements

1. R mark (registration number), name of the holder

2. Product pictures, packaging pictures, trademark LOGO pictures (both products and packaging must have logos)

3. Independent website, social page (preferably, to increase the pass rate)

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2. Specific operations

1. In the Amazon backend, select the graphic version of the brand description in the advertising module

2. Start registering your brand

3. Get Started

4. Enroll now

5. Brand Qualification

The brand name is the one you want on the product details page The brand name displayed on the website is case-sensitive and does not include legal names such as Ltd.; LLC; Inc.

6. Intellectual property rights

It depends on whether the R mark you registered is a word mark or a design mark. Choose the corresponding trademark.

(Note: Trademark# is the Reg.No number on the R label certificate. The registration number is filled in, not the filing number.)

7. Upload pictures (products, packaging, LOGO picture)

8. More detail

Here, whether to choose UPC or not will not affect subsequent filing. The difference is as follows:

（ 1) If you choose: No

Then, you need to provide the following (personal care is the category here, choose your own category when registering, subsequent choices may be different depending on the category)

(2) If you choose: Yes

No need to worry about the following, but you still need to provide UPC; EAN, etc. for subsequent uploads. However, if one day your UPC disappears, you can open a case and ask customer service to change the attribute to: No. You can also use GCID to upload.

After submitting the brand registration application, there are:

When you reach the last stage of brand registration and submit the brand registration application, you will see that the brand is under review. If you do this The brand registration happens to be during local working hours in the United States (excluding weekends), so in about an hour, you will receive an email in your Amazon registered email address or go to the Amazon account backend to view the specific content of your brand registration CASE.

The content of the email is to the effect: Amazon has sent a verification code to the agent who registered your trademark at that time to the agent’s registered email address. Please find the agency to obtain the verification code as soon as possible within 30 days, and reply to the registered brand’s email address. Case, once you provide the verification code and reply, you will receive a brand registration email, which means you have successfully registered!