Brand image always serves the company's brand strategy and is the result of the company's long-term and correct management.
Brand Design
The brand belongs to the enterprise, and the perceivers of the enterprise's brand image are consumers. Consumers' recognition of corporate brands is established by corporate brand image. It is not just a beautiful logo or packaging that can make consumers "loyal" to the company. Logo, etc. are only an important part of the brand image. A carrier that allows consumers to strengthen their memory of your corporate brand image. Therefore, brand image is an important bridge between enterprises and consumers and the cornerstone of enterprise development!
Therefore, a perfect corporate brand image must be embodied through complete and correct brand design, so as to inform corporate customers "who I am" and "what I do". This is brand design. The most important purpose
The so-called brand design is an imaginary entity that assists the development of the company based on visual communication under the correct brand definition based on the company's own positioning. It not only assists the company in correctly grasping the brand direction, And it can enable people to effectively and deeply remember the corporate image correctly and quickly. To put it simply, brand design includes basic brand image construction: brand name, LOGO design, album design, trademark design, VI design, and product image.