1. Bone type
A standardized and rational segmentation method.
Common structures include vertical columns, double columns, three columns, and four columns. Generally, vertical columns are used.
The pictures and text are arranged in strict accordance with the proportions of the bones, giving people a rigorous, harmonious and rational beauty. The layout after the bones are mixed with each other is not only rational and organized, but also lively and flexible.
2. Full page type
The layout is filled with images, mainly using images as expressions, and the visual communication is intuitive and strong. Text placement is placed on top, bottom, left, right, or middle (side and center) images. The full version gives people a generous and stretched feeling. It is a commonly used form of product advertising.
3. Upper and lower split type
The entire layout is divided into upper and lower parts. Pictures (can be single or multiple) are placed in the upper or lower half, and pictures are placed in the other part. Word. The picture part is emotional and dynamic, while the text is rational and static.
4. Left and right split type
The entire layout is divided into left and right parts, which are configured with text and pictures respectively.
When the left and right parts form a strong and weak contrast, it causes visual and psychological imbalance. This is just a matter of visual habits (left-right symmetry), and is not as natural as the upper-bottom segmented visual process.
If you blur the dividing line, or use text to repeatedly intersperse it on the left and right, the left and right pictures and text will become natural and harmonious.
5. Central axis type
Arrange the graphics horizontally or vertically, and arrange the text up and down or left and right. The horizontally arranged layout gives people a sense of stability, quietness, peace and subtlety. The vertically arranged layout gives people a strong sense of movement.
6. Curved type
Pictures and text are arranged in a curve to create a sense of rhythm and rhythm.
6. Curved
Pictures and text are arranged in a curve to create a sense of rhythm and rhythm.
7. Inclined type
The main image of the layout or multiple images are arranged at an angle, creating a strong sense of movement and instability in the layout, which is eye-catching.
8. Symmetrical type
Symmetrical layout gives people a stable, rational and rational feeling.
Symmetry is divided into absolute symmetry and relative symmetry. Generally, relatively symmetrical techniques are used to avoid being too rigorous. Symmetry is generally left-right symmetry.
9. Center of gravity type
The center of gravity type layout creates visual focus and makes it more prominent.
There are 3 types:
1. Directly occupying the center of the page with an independent and well-defined image;
2. Centripetal: the visual elements move towards the center of the page The movement of gathering;
3. Centrifugal: It is like the movement of a pebble thrown into water, producing arcs that spread outward in circles.
Graphic design, also known as visual communication design, uses "visual" as a way of communication and expression, creating and combining symbols, pictures and text in a variety of ways. Make a visual representation that conveys an idea or message. Graphic designers may use professional skills in typography, visual arts, page layout, computer software, etc. to achieve the purpose of the creative plan. Graphic design can usually refer to the process of making (designing), as well as the final finished product.
Common uses of graphic design include logos (trademarks and branding), publications (magazines, newspapers and books), print advertising, posters, billboards, website graphic elements, logos and product packaging. For example, product packaging may include a logo or other artwork, organized text, and pure design elements such as consistent images, shapes, sizes, and colors. Composition is one of the most important characteristics of graphic design, especially when the product uses pre-existing materials or a fusion of multiple elements