1, formal transfer procedures must be handled: the transferred trademark must be approved by the State Trademark Office before it can be protected by law. If both parties transfer the contract privately, it shall be deemed as invalid transfer.

2. Similar categories need to be transferred together: In order to comprehensively lay out the trademark strategy, many trademark registrations are generally similar trademark registrations of multiple categories or all categories. Article 42 of the Trademark Law stipulates that if a registered trademark is transferred with the same entity, the trademark registrant shall transfer the similar trademark registered on the same commodity or the same or similar trademark registered on similar commodities together. If the trademark owner has five similar trademarks, it is necessary to turn all five similar trademarks around.

3. Pay attention to the previous license for trademark use: if a third-party license trademark assignor licenses others to use its registered trademark, it must obtain the consent of the licensee before it can be transferred to a third party. Simply put, if you have a trademark for others to use, at this time, if you want to transfer it, you have to get the consent of others.

4. The transferee should pay attention to the trademark status: a trademark that has submitted an application for trademark registration and has not obtained a trademark certificate can be transferred, but if the registration is unsuccessful due to uncertain factors such as rejection during the application process, the transfer is also unsuccessful, which is equivalent to wasting time. This situation is particularly risky, and the transferee of trademark transfer must grasp the costs and risks well.