In the history of Chinese cigarette labels, the one that has been used the longest and has the greatest influence is the "Da Qianmen" cigarette label. It has a history of 80 years since its creation. Its historical changes reflect from one side The development history of China's tobacco industry.

"Qianmen" is a cigarette brand launched by British American Tobacco at the beginning of its invasion of China.

The British American Tobacco Company was founded in 1902, with its headquarters in London. In 1903, it established a branch in Hong Kong and changed its name to the British Tobacco Company.

In 1919, the China British American Tobacco Company was established in Shanghai, and successively established factories in Hankou, Tianjin, Qingdao, etc., and launched "Washington", "Red Lion", "March 8" ", "Yile", "Laodao", "Golden", "Jinzhang" and other brands, "Qianmen" was also created during this period.

The background color of the "Qianmen" cigarette label before liberation is gray. The original version is the side pattern of the watchtower, and the secondary version is the back pattern of the watchtower. The text on it has different designs in different periods and has been used successively. In English, Japanese and Chinese, the number of words is more or less.

Producers took advantage of the Chinese people's love for Beijing's Zhengyangmen and its arrow towers, which enabled the longevity of "Qianmen" cigarettes.

After the founding of the People's Republic of China, British American Tobacco's enterprises in China were successively transformed into state-owned enterprises and continued to produce "Qianmen" brand cigarettes. The cigarettes were also changed from thin branches to thick ones, which were called "large" ones. , the "Qianmen" brand was also changed to "Da Qianmen". Its quality and appearance basically maintained its original characteristics and continued to be loved by people.

During the "Cultural Revolution", due to the chaos in cigarette label management and the abnormal development of the cigarette industry, many cigarette factories were optimistic about the market potential of "Da Qianmen" and competed to produce "Da Qianmen" cigarettes. Zhengzhou, Kaifeng, Xuchang , Anyang, Chengdu, Chongqing, Harbin, Shenyang, Yingkou, Hefei and other manufacturers all used the "Daqianmen" trademark. For a time, all kinds of "Daqianmen" cigarettes flooded the stores. Due to the huge difference in quality, it harmed the interests of consumers. .

On June 23, 1983, the State Administration for Industry and Commerce issued the "Notice on Rectifying the "Daqianmen" Cigarette Trademark Issues."

Since then, there has been a situation where three cigarette factories in Shanghai, Tianjin and Qingdao jointly produce "Da Qianmen" cigarettes.