A trademark registration certificate is a written certificate issued by us after applying for a registered trademark, which proves that we are the owner of the trademark. Therefore, if we are applicants, we need to have some knowledge and understanding in this respect. I. What is the trademark registration certificate? The trademark registration certificate is a written certificate issued for the convenience of trademark registrants and has the same legal effect as the Trademark Registration Certificate. The applicant who applies for trademark registration certificate must be the owner of the registered trademark. It is a certificate that proves that the exclusive right to use a registered trademark belongs to it. It is the same nature as a diploma, which is a proof. But you'd better take good care of it and don't lose it, because it may still be used in the future. The trademark certificate has A4 paper size, hard paper with oil surface and yellow bottom, and contains basic information of the trademark (including applicant, product range, trademark registration number, etc.), the signature of the director of the Trademark Office and the seal of the Trademark Office. Second, how long does it take to register a trademark? Generally, it takes about 12 months to register a trademark. The specific process is as follows: 1. Formal review (about 2 days): Whether the documents and procedures for applying for trademark registration are in compliance with the law, if so, the review agency will compile the application number, determine the application date, and issue the Notice of Acceptance of Trademark Registration Application. 2. Substantive examination (about 6-8 months): The Trademark Office conducts a series of activities such as inspection, data retrieval, analysis and comparison, investigation and study on whether the application for trademark registration conforms to the provisions of the Trademark Law (trademark prohibition clauses, non-distinctiveness, existence of similar trademarks, etc.), and decides to give preliminary approval or reject the application. 3. Announcement of preliminary examination (3 months): The announcement of preliminary examination of a trademark refers to the decision to allow the registration of an application for trademark registration that meets the relevant provisions of the Trademark Law after examination, and shall be announced in the Trademark Announcement. 4. Obtain the registration certificate (about one month): If no one raises any objection within three months from the date of publication of the preliminary approval announcement, the trademark will be registered and a registration announcement will be published at the same time. If no one raises an objection within three months or the objection is ruled invalid, the trademark will become effective and a registration certificate will be issued. Third, the role of trademark registration 1. Distinguishing the source of goods and the difference of service providers is the essential feature and role of trademarks. As mentioned earlier, the role of trademarks is to distinguish between commodity sources or service providers, just as people in the whole society can't distinguish between Zhang San and Li Si if they don't have names. Similarly, if enterprises that produce the same goods or provide the same services do not have trademarks, it is impossible to distinguish the source of goods from service providers. 2. Trademarks are also an important tool for enterprises to participate in competition and open up markets. Due to the differences in capital, equipment and technical strength, production enterprises and service enterprises will inevitably form differences in the quality and performance of goods or the quality, characteristics and style of services. It is the trademark that bears the business management, scientific and technological progress, staff quality and business reputation of the enterprise, embodies the comprehensive quality of the enterprise and has become a symbol of the enterprise. When consumers see these different trademarks, they will associate them with different enterprises, and then choose the goods or services of enterprises with better quality of goods and services. 3. Trademarks also play the role of advertising. Trademark names are often composed of refined, novel and eye-catching words and graphics, which are remarkable. These characteristics of the trademark itself can attract consumers from different angles and leave a deep impression on consumers. When the reputation of a trademark is established, when consumers see the trademark, they will associate it with the quality of the goods or services it refers to, and it will affect their choice when buying goods. This is the advertising function of the trademark. I believe everyone should know more or less after reading the above introduction that the trademark registration certificate is a certificate that proves the exclusive right to use a registered trademark, which contains basic information about trademark registration, etc., and everyone should keep it well. The above is the relevant content about what the trademark registration certificate is, hoping to help you.