the trademark can be in Chinese; English; Pinyin; Numbers; Graphics. It can also be a combination of them, that is, a combined trademark.
the combination of graphics and Chinese characters is generally composed of left and right structures or upper and lower structures or words in the diagram.
I think that if Chinese characters are short or long, it is suitable for the arrangement of upper and lower structures, and the upper picture is followed by the lower characters;
Chinese characters are of moderate length, suitable for left and right structures, and there are characters on the left;
Chinese characters in the picture are only limited to the case that Chinese characters are short!
Everything depends on aesthetic feeling, and beauty is understood differently by different people! Decide for yourself!