As a good nourishing product, sea cucumber is increasingly recognized by consumers, and with the adulteration of 1 1 year, more people shift their nourishing eyes from bird's nest to sea cucumber. However, with the hot sale of sea cucumber year by year, its price is also rising, and the price is about four or five thousand yuan. But is sea cucumber really that valuable?

In fact, a little knowledge of sea cucumber shows that the price of 20 12 fresh sea cucumber is only 80 kg (absolutely accurate). According to the process, only about 25-27 kg of fresh sea cucumber is needed to process dry sea cucumber (the increase is about 12 kg), and the cost is 2000, while the best salt-free sea cucumber sold by some big brands costs as much as seven or eight thousand yuan, and only 35 kg of fresh sea cucumber is needed at most (this is the limit, and the inflation will reach 17- 19 kg). Another kind of wild sea cucumber is even more nonsense. At present, the largest sea cucumber on the market has a growth life of about 5 years at most, and the small-headed one is much shorter. Therefore, consumers should not blindly believe the propaganda of sales staff and buy at a high price.

Is it necessary to buy the most famous brand of sea cucumber? I personally don't think so. Buying sea cucumbers is actually the key. Of course, if you are rich, you only need to buy the best packaging and the highest price can meet your identity, so there is no way out, but even so, I can clearly tell you that your sea cucumber may be exactly the same as the sea cucumber with a price difference of 50%, that is, the outer packaging is slightly different, and the quality and nutrition of sea cucumber are the same. Then you must ask, why? I have also come into contact with this problem a lot. To analyze this, we should fully analyze the definition of luxury goods. For example, why do LV bags cost so much? But what I want to say here is that sea cucumber is different from diamonds, watches, handbags and jewelry, because sea cucumber is an original ecological thing, mainly depending on the growth area, age and processing of sea cucumber, which is the main reason for determining whether sea cucumber is of the same quality. Packaging is an extra brand premium. The same sea cucumber, even if the processing technology is brilliant, is still sea cucumber. This is the most essential reason and the main reason that distinguishes it from luxury handbags and jewelry. Another factor that determines the price is the sales channel. Let's just say that the price of the same thing sold in a seven-star hotel is definitely much lower than that of a roadside stall, and so is sea cucumber. In fact, the cost of dry sea cucumber alone is now worth 2,000 pure salt-free sea cucumbers and 3,000. No matter what brand or process cost, it is impossible to exceed this.