Trademark transfer is a way for merchants to obtain trademarks. It is universally loved by most merchants. It only takes a few days for merchants to prepare enough materials and go through a series of contracts and procedures with each other. To obtain the right to use the trademark. However, before a merchant formally submits a trademark transfer application, he or she needs to pay a certain fee to the other party to purchase the trademark. Different trademarks sell for different prices, ranging from hundreds of thousands to several thousand yuan.

How much does it cost to transfer a trademark? Is there a clear price?

It must be said that there is no unified pricing for trademark transfer, or even a mature and complete evaluation system. However, before selling one's own trademark, in order to make the price as reasonable as possible, any merchant will do a process of trademark value evaluation. The higher the popularity of the trademark, the easier it is to remember and spread, and the higher the commercial value of the trademark will be. In addition, it is not surprising that some old trademarks that have been passed down for decades or hundreds of years can be sold for high transfer prices, reaching millions.

Generally speaking, the factors that affect the trademark transfer price can be summarized as:

1. The public awareness of the trademark and its impact

Whether it is popularity or Influence is actually relatively illusory and cannot be accurately measured and monitored. However, by comparing the market share of trademarks in the same product field, we can clearly know how popular a trademark is.

2. Trademark design elements

Different trademark designs have different values ??and application difficulties. For example, most two-word trademarks are worth more than pure image trademarks. Because its elements are easier to remember and promote, it's one of the favorites for most businesses. Although trademarks and logos have no national boundaries, they are far inferior to the former in terms of promotion.

3. Trademark investment registration fee

The reason why a newly registered trademark is valuable is largely due to the subsequent efforts of its merchants. That is to say, a large amount of money is invested in trademark promotion to expose the trademark to the public as much as possible and accumulate reputation. In addition, this is the cost of trademark registration. For example, the cost of the former is higher than that of the latter. Therefore, these two points also affect the price of trademark transfer to a great extent. For more trademark information, welcome to visit Bajie Intellectual Property Trademark Transfer Network!