Recently, Huawei applied for a new trademark from relevant agencies, which is regarded as a new measure for Huawei to expand its brand influence. As the world's leading information and communications technology (ICT) solutions provider, Huawei has been committed to providing high-quality products and services to users around the world. This move to apply for a new trademark will undoubtedly further strengthen Huawei’s brand strength.
Background of applying for a new trademark
As competition in the global market intensifies, brand influence has become one of the important factors in corporate competition. As a representative of Chinese enterprises, Huawei has achieved great success in the international market, but there is still room to further enhance its brand influence. Therefore, Huawei decided to apply for a new trademark to expand its brand influence and further consolidate its position in the global market.
Operation steps
The steps for Huawei to apply for a new trademark are as follows:
Determine the goals of the trademark application: Before Huawei applies for a new trademark, it first needs to determine the trademark application goal. This includes requirements for trademark design, color, font, etc.
Trademark search and evaluation: Huawei needs to search and evaluate existing trademarks to ensure that the applied trademark will not infringe the rights of others.
Preparation of trademark application materials: Huawei needs to prepare materials required for trademark application, including trademark application form, trademark drawing, trademark classification, etc.
Trademark application submission: After preparing the trademark application materials, Huawei needs to submit them to relevant agencies, such as the State Intellectual Property Office.
Trademark review and registration: After submitting a trademark application, Huawei needs to wait for relevant agencies to review and register the trademark. This process may take some time.
Trademark use and protection: After successful trademark registration, Huawei can use the trademark in product packaging, advertising, etc., and take measures to protect the rights and interests of the trademark.