Yili nourishes life and vitality. Yili is both a provider of health products and an advocate of healthy lifestyles.
Yili spirit:
With a consistent ownership mentality, Yili people have created the Yili spirit with a high sense of responsibility and strong execution, and forged the unique core competitiveness of Yili people. and the pursuit of excellent quality.
Be loyal and trustworthy, value affection and know kindness;
Be brave enough to take responsibility and do things with heart;
Strict discipline and efficient execution;
Be prepared for danger in times of peace, Continuous innovation;
Self-discipline and self-reflection, and a clean and upright spirit.
Yili Group has liquid milk, yogurt, milk powder, and cold drink divisions. It has pure milk, milk drinks, ice cream, ice cream, milk powder, yogurt, cheese and other product varieties. Its production volume, scale, and brand value rank among No. 1 in the country.
Extended information:
The development process of Yili can be said to be the epitome of the history of China's dairy industry from small to large, from weak to strong. From the "Hohhot Huimin District Cooperative Dairy Farm" composed of only 95 cattle-raising households in the 1950s, it has developed into a leading enterprise in China's dairy industry today.
Yili’s legendary development history of more than 60 years has not only become a banner of China’s dairy industry, but also created China’s “liquid milk era”.
Baidu Encyclopedia-Yili