The name of the Tik Tok store does not need to be the same as the name on the business license. Tik Tok stores are different from other platforms. What is the name of the business license? This is not necessarily the name of the store.

The authentication information of Tik Tok Store needs to be associated with the business license, such as the name of Yinxian Media, and the words Yinxian and Culture Media Co., Ltd. must be on the business license. If the authentication information is a trademark, a corresponding trademark certificate is required. In addition, it is best to be related to the business license to ensure the pass rate. If the enterprise certification has nothing to do with the business license, it will affect the audit pass rate.