Because Tmall does not accept self-recommended merchants to settle in, there is no trademark registration certificate, and applications for automobile product categories are suspended. 1. The Tmall store currently does not accept applications from any self-recommended brand merchants. 2. Merchants without a trademark registration certificate cannot apply for a car product Tmall store. 3. The sub-category of automobile products is in a suspended state.

Why is it difficult for the car category to enter Tmall?

1. First of all, before applying for Tmall store entry, merchants need to know in detail which subcategories of automobile products are suspended for application, for example, according to the Tmall platform’s investment regulations.

It clearly states that e-cigarettes and other related products currently do not accept applications from merchants. Therefore, if the merchant company applying for a car product Tmall store produces vehicle-mounted e-cigarette products.

Then the merchant cannot apply for a Tmall store on its own, at least for now, but the merchant can choose another way to enter the Tmall store, which is to conduct a Tmall store transfer transaction on a reliable third-party trading platform. .

2. Secondly, you need to understand the types of Tmall stores that Tmall is currently recruiting for investment in the automotive product category. For example, merchants cannot choose a store-type flagship store when applying for a Tmall store for car products. .

Because this type of Tmall store currently does not accept applications from any self-recommended brand merchants, only those merchants who have received official invitations from Tmall can choose and successfully settle in the store-type Tmall flagship store. shop.

So when merchants choose Tmall store types, remember not to choose a mall-type flagship store.

3. Finally, there are the trademark requirements for merchants and companies that apply for a Tmall store for car products. Different from the investment requirements of other industry categories, merchants without a trademark registration certificate cannot apply for a Tmall store for car products. Settled in.

That is to say, only merchants with R trademark can apply to enter Tmall stores in the automotive supplies category, while merchants with TM trademarks cannot apply to enter Tmall stores in the automotive supplies category.