Today, I want to talk to you about the design topic of the new sharp world L.

when I talk about the history of automobile modeling design, I often mention that there was an important milestone in the automobile design industry in the 199s. This incident is directly related to Ford.

? "New Edge", you can't imagine how hot it is

in the middle and late 198s, the global passenger car design entered a round period-the lines became more and more full, the profile became more and more round, and there were almost no tough lines on the body. This trend continued until the mid-199s, lasting about ten years. Therefore, in the decade when the sleek style dominated the world, automobile design can be said to be very boring. In the automobile design circle at that time, everyone wanted to break through, but they couldn't come up with anything new.

At last, hope appeared-Ford's revolution to himself brought a great turn for automobile modeling design.

Legend: Ka introduced by Ford in 1996 uses a new and sharp design technique, which has a sensational effect in the current automobile design circle.

in 1996, Ford introduced a car called ka. Although the size of the car body is not large, it completely breaks the previous soft and round modeling language, and a large number of sharp edges and sharp corners appear in the treatment of car body surface elements. Especially in places where there are many turning points, such as car lights. Including the large profile overlap, it also gives people a very sharp feeling. This was not seen in automobile design from the middle and late 198s to the early 199s. Therefore, the appearance of Ka broke the sleek style prevailing in the automobile design industry at that time.

Ford Ka's design was subversive at that time. Ford named this design style "New Edge", which is translated as "New Sharp" (also translated as "New Winger") in Chinese. Today's post-9 s and post- s young people really can't imagine what the concept of "new sharp" can be like in the whole design circle in the middle and late 199 s At that time, you were embarrassed to say hello to others if you didn't do the design related to transportation. The most fashionable word at that time was "new sharp" because it represented a new fashion.

"New Sharp" is not a specific model, but a brand-new and particularly breakthrough styling style. Behind this style is an unprecedented and subversive breakthrough and idea. "New Sharp" not only had a great influence on the whole industrial design industry at that time, but also made Ford a famous and leading position in the design industry.

Legend: The GT9 Concept, which was born in 1995, is also a representative of the "New Sharp" design style, and it is also the mark of my youth.

here is another short story between me and Ford. When I was in college, I had a training course on industrial product renderings. My homework was to choose an industrial product you like and draw renderings. At that time, I drew a big picture, and the "model" chose Ford's GT9 concept. I really like that car, so I am full of enthusiasm, passion and emotional input in the process of painting. Although I didn't take the initiative to design at that time, I think it is very satisfying to copy this gouache car. GT9 concept also appeared in the mid-199s. Its body profile has a "new sharp" styling style, especially the so-called diamond-cut feeling. Moreover, it has the posture and volume of a sports car, which is really attractive to me, a young man studying design at that time. Until now, every time I see this photo of this car, I think of that passionate era.

Legend: The concept of "potential energy aesthetics" introduced in 22 is the latest exploration result of Ford's design. Fortunately, many designers from China have participated in it.

potential energy aesthetics: a brand-new design language for consumers in China

Although the concept of "new sharpness" has been introduced for nearly 3 years, Ford has always maintained the spirit of pioneering and innovation in design. Through unremitting exploration, Ford has now found a brand-new design road, which is "progressive energy in strength". The design concept of "potential energy aesthetics" was put forward by China design team, which is the product of close cooperation between China design team and Ford global design team. Through the three latitudes of "smart modeling, powerful gas field and intelligent response", it not only inherits the century-old genes of Ford brand, but also reflects the insight into the preferences of consumers in the local market.

Legend: The lines of Sharp L are mainly stretched horizontally, creating a very stretched feeling on a 5-meter-long car body.

The horizontal stretching of lines creates a sense of extreme stretching in the 5m class

The sharp L we are going to talk about today is the latest achievement of the design concept of "potential energy aesthetics". The reason why the new generation of Sharp Edge is called Sharp Edge L is that compared with the previous generation, the new generation of Sharp Edge has undergone four evolutions. The first evolution is to increase the size, which is Large. I looked at the size, and the sharp L really got bigger-it was upgraded to the level of 5 meters in length and 2.9 meters in wheelbase.

from the profile of the side, its hood is relatively straight, and the lines of the greenhouse part and the roof part are not particularly anxious to make a round downward slip feeling, but also remain relatively straight. After arriving at the C-pillar, there were some slight dips, but not many dips. Coupled with the design of the suspended roof, the feeling of lateral stretching of the car body is further strengthened.

Legend: The roof line is mainly straight, and it does not dip slightly until it is near the rear of the car, which strengthens the sense of lateral stretch of the car body.

in addition, its main styling line is also developed horizontally, including the design of headlights and taillights, which also enhances the sense of lateral direction, so the car stretches horizontally no matter which direction it looks from, giving people the boundless feeling of sea level. Another point is that the whole car has been flattened and thinned at the scale level, which makes this cart look less bloated visually, but has a certain sense of movement. This design technique is the latest trend in the current automobile design industry.

Legend: One long, two short and three LED daytime running lights not only stretch the visual width, but also give sharp L a high degree of recognition.

Highly recognizable headlights: The next focus of attention

The headlight design of Sharp Edge L is very novel, especially the daytime running light evolved into three horizontal LED strips, and the taillight design also adopted three horizontal LED strip designs, which echoed the headlights. This design is highly recognizable. As we all know, in the current environment, the importance of vehicle headlights and lighting system design can be said to have surpassed the air intake grille and become the most important identification symbol and the latest brand feature of a brand. The first three LED strip will play such a role in the future and become the most recognizable symbol of Ford models. Walking on the street in the future, the three LEDs before and after Sharp L will definitely become the next focus of attention.

Legend: The skirt on the side of the car body is the biggest highlight of Sharp L, and the changeable light, shadow and profile are the trend of future design.

changing light and shadow and profile: this is the coming trend

from the profile, its biggest feature is the treatment of the side skirt between the two wheels on the side. The size of this skirt is very large, which has basically approached half of the whole car body, so it occupies a large area on the side of the car body. From the perspective of renderings, the feeling it wants to pursue is that it is concave downward from the highlight part of the main feature line and then enters the highlight surface extended from the skirt. Further down the high-gloss surface is a sharp-edged pit formed by the color separation part. This design has a strong sense of volume, and the molded surface is more three-dimensional, more three-dimensional, more modern and more abstract, which represents a new modeling language.

Legend: Three-dimensional and concise design is a very popular trend at present. This modern sculpture is similar to the design concept of Sharp L ..

Legend: The surface design of Sharp L is complex and bold, with a strong sense of volume, which represents a more stereoscopic and modern modeling language.

in addition, the belly shape (anti-R) at the junction of the side skirt and the body is very sharp, which is rare in recent automobile design, and the treatment method is very novel. This design technique is not isolated. We can see that there is an anti-folding line design running through the lower air inlets on both sides of the front bumper. The lower edge of the rear bumper taillight also has a corresponding reverse folding line, which brings a very good overall feeling.

Legend: The design of the anti-folding line brings a concave-convex impression, and at the same time, it has a strong sense of integrity and strong scientific and technological attributes.

Legend: It can be seen from the sections of the car body and the front bumper that the sharp L in mass production is consistent with the renderings to the greatest extent, which is very difficult.

Legend: Sharp L's belly shape is very sharp, and the lines are not isolated, echoing on the front and rear bumpers, with a strong sense of integrity.

Shark Fin with Heartbeat: the crowning touch of a stroke of genius

In order to break the monotony of horizontal stretching, Sharp Edge L made a small bump at the lower window edge of C-pillar, just above the rear wheel. Its shape looks a bit like a small shark fin, or like a heartbeat in an electrocardiogram-probably to express your feeling of being heartbroken when you see this car. No matter what kind of association it brings, this change has played a very good role in enriching the side features of the whole car, and the inclination angle of this small bump is parallel to the inclination angle of the black end of the side skirt. Through these small details, we can see that the design of Sharp L is very careful.

I have to say that the small shark fin under the C-pillar is the crowning touch on the side of the car. Without this design, the side of the car body will look a lot dull.

potential energy aesthetics, from the new exploration of Ford's aesthetic design

On the whole, the profile design method of Sharp L car body is very new, and all kinds of turning sections are as straight as possible, so as to make the design more concise and modern. Therefore, from the design of Sharp L, we can also see that Ford's design concept is still very innovative. And I think Ford has always been online in design ideas and design quality. Following the "New Sharp" of that year, the pace of exploration and design development has never stopped. After years of accumulation and evolution, we have come up with the latest design concept-"potential energy aesthetics".

as for "potential energy aesthetics", we know that its first model is EVOS. However, compared with the freedom and richness of EVOS, Sharp L is more regular, rational and logical. It should be said that this is the continuous evolution of the design concept of "potential energy aesthetics"

Ford passion: an increasingly strong feeling

I still agree with the overall design idea of Sharp L. The size of this car has reached the standard of typical medium-sized and large-sized SUV, but its volume relationship allows it to maintain enough sense of movement. In addition, there are more logical sections and the proportion relationship is well grasped, so it is rare to consider comprehensive design works.

Legend: Sharp L is the latest product of the concept of "potential energy aesthetics", with many bright spots in design, which is worth savoring.

sharp edge l is the latest product of Ford's design concept in the process of continuous evolution. In its body, I was very pleased to see Ford's bold breakthrough and innovation in the "new sharp" trend that year. The reason why I have a strong plot for the "New Sharp" nearly 3 years ago is because the passion of Ford in generate in design at that time has made me unforgettable. I was crazy about "New Sharp" at that time, and now I deeply feel the charm of "potential energy aesthetics", which is simply great. Regardless of "new sharpness" or "potential aesthetics", Ford's courage to change and the spirit of bold exploration are behind it, which is the most precious wealth.

this article comes from the author's automobile design alliance, and the copyright belongs to the author. Please contact the author if you reprint it in any form. The content only represents the author's point of view and has nothing to do with car change.