“Can I drive after eating Moutai ice cream?” has become the most concerned question among netizens. The Moutai ice cream R&D team responded that Moutai ice cream contains alcohol and therefore is not for sale to minors. The alcohol concentration is 3. It is recommended not to drive after eating.
Moutai has taken a new approach and developed Moutai ice cream
The official WeChat ID of Moutai Hotel pushed news on the 19th that the world’s first Moutai ice cream experience store and flagship store will be opened there. Hotel opens. At the same time, a series of beautiful pictures of ice cream were also pushed. Moutai Ice Cream Flagship Store No.001 is located in the lobby of Moutai International Hotel. It currently offers two flavors of original Moutai ice cream and vanilla Moutai ice cream, with a tasting price of 39 yuan/portion.
According to the official Weibo report of Guizhou Daily, the Moutai ice cream with a tasting price of 39 yuan/portion smells of a light sauce aroma and tastes slightly bitter, but does not affect its sweetness. .
In addition, the Qichacha APP shows that on April 26, China Kweichow Moutai Distillery (Group) Co., Ltd. applied to register the trademark "MOUTAIICECREAM Moutai Ice Cream", which is internationally classified as category 30 convenience food. The trademark status Applying for registration. It is understood that the launch of this ice cream is a product of the strategic cooperation between Moutai and Mengniu. In the future, Moutai ice cream stores will be opened in many places across the country.
What is the alcohol concentration of ice cream?
In addition, netizens are also concerned about whether they will get drunk after eating Moutai ice cream and whether they can drive after eating it. Moutai staff said that the ice cream is like drinking a glass of Moutai, but it is not like drinking Moutai directly. In addition to the soy sauce flavor of the wine, the taste of milk will also be looming in the mouth. After taking two mouthfuls, the soy sauce aroma, sweetness and milk taste will be integrated into one.
Qin Linzhang, the chef of Moutai International Hotel, specially reminded that Moutai ice cream is made with Moutai liquor, so after eating a ball, the alcohol content can be measured with a breathalyzer. But after resting for about five minutes, it was no longer a problem.
If you eat several portions in a row, you must not drive immediately and need to take a rest. In addition, it is not recommended for pregnant women and children. Moutai staff told reporters that Moutai ice cream can only be purchased on-site at present, but plans to open stores across the country in the future.
"Will it appreciate in value if I buy it and store it for a few years?"
Kweichow Moutai is well known to the public not only for its unique liquor flavor, but also for its collection value. Currently, the market guide price of 53vol 500ml Feitian Moutai is 1,499 yuan/bottle, while the scalper price is more than 2,500 yuan/bottle. On March 31, Moutai's official e-commerce platform "iMoutai" went online for trial operation, which is regarded as another attempt at the direct operation model. From trial operation to official launch, i Moutai has launched 9 liquors, but in the face of huge market demand, it is still "hard to find a bottle".
In this regard, some netizens joked, "If you can't afford to drink Moutai, you can still eat ice cream." "I'm tipsy before I even eat it." "I also want to eat Moutai crayfish and Moutai skewers." , Moutai Malatang"... Many netizens complained: "If you buy it and store it for a few years, will it appreciate in value?"
The staff of the International Hotel said that the current ice cream flagship store is open to all consumers. There are no shopping thresholds and no purchase restrictions. However, the current sales channels are limited to store sales, and e-commerce channels have not yet been opened.