China Resources Snow Beer (China) Co., Ltd. was established in 1994. It is a wholly foreign-owned enterprise that produces and deals in beer and beverages, and its headquarters is in Beijing, China. Its shareholders are China Resources Venture Limited and SABMiller, the second largest beer group in the world. It took only ten years for China Resources Snow Beer to develop from a regional single factory to a well-known enterprise in the industry. At present, China Resources Snow Beer operates more than 6 breweries in 19 provinces and cities in Chinese mainland, accounting for 18% of the beer market in China. With more than 3 regional brands, it has a regional advantage in many markets in China. In 27, the production and sales volume of China Resources Snow Beer exceeded 6.9 million kiloliters, and the total production and sales volume of the company once again surpassed other domestic beer enterprises, becoming the largest beer enterprise in China. [Edit this paragraph] Snowflake Story In 1964, at the authoritative product appraisal meeting of China Beer, a new product beat all the old beers in China and won the first place. This beer is named "Snowflake Beer" because of its rich foam, white as snow and lasting fragrance. In 22, China Resources Snowflake Beer (China) Co., Ltd. made every effort to build Snowflake Beer into a national brand. Snowflake Beer has been deeply loved by beer lovers all over the country with its fresh and refreshing taste and positive, enterprising and challenging brand personality, and has become the favorite beer brand of contemporary young people. Since 22, Snowflake Beer has been officially recognized as "China Famous Brand" by the General Administration of Quality Supervision, Inspection and Quarantine for many times. In September 27, the Trademark Office of the State Administration for Industry and Commerce recognized "Snowflake" as "China Well-known Trademark". In 25, Snow Beer became the first beer brand in China with a sales volume of 1.58 million kiloliters. In 26, Snow Beer became the fastest growing and most valuable beer brand in China, and its brand value reached 11.185 billion yuan. After being the first in the country in 26, the sales volume of single snowflake reached a new record high in 27, and once again ranked the first in the beer industry in China with a sales volume of 5.1 million kiloliters. In 27, the brand value of Snow Beer reached 13.658 billion yuan. In 28, Snowflake Beer continued to make great strides, with a single product sales volume of 6.1 million kiloliters. While it continued to rank first in the beer industry in China, its brand value reached 15.39 billion yuan. [Edit this paragraph] Organization: Human Resources Department, Secretariat Department, Finance Department, Development Department, Internal Audit Department, Legal Department, Marketing Department, Sales Department, Sales Development Department, Market Information Department, Market Development Department, Purchasing Department, Technology Center, Factory Management Improvement Department, etc. [Edit this paragraph] Member enterprises: China Resources Snow Beer (Heiji) Corporation, China Resources Snow Beer (Jilin) Co., Ltd., China Resources Snow Beer (Changchun) Co., Ltd., China Resources Snow Beer (Harbin) Co., Ltd., China Resources Snow Beer (Qinghai-Tibet) Co., Ltd. (under the jurisdiction of China Resources Snow Beer (Changdu) Co., Ltd., China Resources Snow Beer (Gansu) Co., Ltd., Sichuan China Resources Lan Jian Beer Corporation (Sichuan) China Resources Lan Jian (Chengdu) Beer Co., Ltd., China Resources Lan Jian (Dazhou) Beer Co., Ltd., China Resources Lan Jian (Guang 'an) Beer Co., Ltd., China Resources Lan Jian (Leshan) Beer Co., Ltd., China Resources Lan Jian (Mianyang) Beer Co., Ltd., China Resources Lan Jian (Mianzhu) Beer Co., Ltd., China Resources Lan Jian (Nanchong) Beer Co., Ltd. and China Resources Lan Jian (Neijiang) Beer Co., Ltd. China Resources Lan Jian (Qionglai) Beer Co., Ltd., China Resources Lan Jian (Shifang) Beer Co., Ltd., China Resources Lan Jian (Zigong) Beer Co., Ltd., China Resources Snow Beer (Suining) Co., Ltd., China Resources Snow Beer (Xichang) Co., Ltd., China Resources Snow Beer (Shanxi) Corporation (below) China Resources Snow Beer (Qinhuangdao) Co., Ltd.), China Resources Snow Beer (Liaoning) Co., Ltd. (under the jurisdiction of China Resources Snow Beer (Shenyang) Co., Ltd., Run Snow Beer (Dalian) Co., Ltd., China Resources Snow Beer (Anshan) Co., Ltd., China Resources Snow Beer (Liaoyang) Co., Ltd., China Resources Snow Beer (Panjin) Co., Ltd. China Resources Snow Beer (Yichang) Co., Ltd., China Resources Snow Beer (Tianmen) Co., Ltd.), China Resources Snow Beer (Guizhou) Co., Ltd., China Resources Snow Beer (Guangdong) Co., Ltd., China Resources Snow Beer (Fujian) Co., Ltd., Zhejiang China Resources Snow Beer Corporation, China Resources Snow Beer (Anhui) Co., Ltd., China Resources Snow Beer (Jiangsu) Co., Ltd. (under its jurisdiction)