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What are the rules for Tmall investment promotion?

Tmall’s investment rules include the company’s registered capital, years of establishment, taxpayer qualifications, etc. 1. To apply for a flagship store or exclusive store, the company’s registered capital must be no less than RMB 1 million. 2. It has been established in accordance with the law for one year or more. 3. Must have general taxpayer qualifications.

1. What are the rules for Tmall investment?

Investment invitation requirements:

1. To apply for a flagship store or specialty store, the company’s registered capital must be no less than RMB 1 million;

2. To establish a company in accordance with the law. Years and above;

3. Must have general taxpayer qualifications;

4. Self-recommended brands in the "residential furniture" category must provide a trademark registration certificate (i.e. R mark);

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5. If you are dealing in imported goods, you need to provide a scanned copy of the customs declaration form for imported goods from the Customs of the People's Republic of China. The corresponding brand name and product name should be shown on the customs declaration form;

6. Merchants that deal in certain categories of goods need to join the "home delivery and installation service";

7. All submitted materials need to be stamped with the official seal (fresh seal) of the store opening company.

2. Tmall investment capital requirements:

The above are the basic investment requirements for Tmall. Tmall also has different deposits, annual service fees, and services for different categories. Rates and other charges are determined based on specific categories.

For example, take the flagship store of milk powder/complementary food/nutritional products/snacks category for maternal and infant products, which has a deposit of 50,000, an annual service fee of 30,000, and a service rate of 2%.

Enjoying a 50% annual fee discount corresponds to an annual sales volume of RMB 180,000, and enjoying a 100% annual fee discount corresponds to a sales volume of RMB 600,000.

The flagship store of women's clothing/women's boutique category, which has a deposit of 50,000 and an annual service fee of 60,000.

Enjoying a 50% annual fee discount for a 5% service rate corresponds to an annual sales volume of RMB 360,000, and enjoying a 100% annual fee discount corresponds to a sales volume of RMB 1.2 million.

Different categories require different deposits, and different stores have different funds, so the specific price needs to be determined by the merchant, and the amount of funds required must be determined based on the actual situation of the store.