Can I buy a trademark directly? A trademark is a specialized legal term obtained after a brand is registered by the relevant government department in accordance with the law. Trademarks are protected by Chinese law, so can trademarks be purchased directly? The following is answered by Shangbiao Intellectual Property for your reference and study. I hope it will be helpful to everyone.

1. Can trademarks be purchased directly?

Yes. The transfer of a trademark under the name of an enterprise must be approved by the legal person and all shareholders, because the transfer of a trademark requires notarization, and the notarial certificate needs to be signed and confirmed by all shareholders. If any shareholder disagrees, the transfer cannot be made. Therefore, some partnership enterprises are registered in the name of an individual, and whoever registers has the right to make purchase and sale decisions.

2. Can a registered trademark be transferred to others? ?

Compared with buying a successfully registered trademark, buying a trademark with medium to high registration will definitely be much cheaper. The related costs probably include the design of the trademark itself, registration fees and other expenses. Because no money or manpower has been invested in promoting this trademark, the value of the trademark in the registration application itself is not significant, and the trademark transfer price will naturally be lower. This is one of the benefits. The second advantage of purchasing a registered trademark is that since the trademark acceptance notice has already been issued, the time required for the trademark registration process is significantly shortened, greatly reducing the time for companies to wait for the announcement of trademark results.

The above is the relevant content about whether trademarks can be purchased directly. To sum up, we can know that trademarks can be transferred. In our country, trademark registration is divided into registered trademarks and unregistered trademarks. At the same time, it should be noted that there are certain risks when purchasing or registering trademarks. If you have any other questions, please feel free to consult Shangbiao’s professional intellectual property consultants.