The largest production base of sports shoes in China is in Jinjiang City, Fujian Province. Jinjiang Chendai is the largest shoe production, processing and trading base in the country (output currently accounts for 8.5% of the world). The products are complete, and there are first-class production equipment and a complete enterprise chain, as well as a large number of famous brand enterprise clusters, and the market is mature.
Jinjiang City has more than 3,000 shoe manufacturing and operating enterprises, with an annual output of more than 700 million pairs, an annual output value of more than 20 billion yuan, and its products are exported to more than 80 countries and regions around the world. Today, Jinjiang has become China's largest production base of travel sports shoes and an important production base of sports shoes in the world.
Extended information:
Anta, 361 Degrees, Qipai, Septwolves, Xinxiangyin, Panpan... these brands are all native "Made in Jinjiang". Jinjiang, a small town located on the southeastern coast of Fujian, now has 42 well-known trademarks and more than 100 well-known brands, making it a well-known "brand capital" in the country. The brand has become Jinjiang’s shining city card.
In the 21st century, with the further growth of the private economy, problems such as the contradiction between development needs, development potential and resource space and factors, as well as the excessive resource and environmental costs of economic growth, have become more prominent. Faced with the new development trend and new requirements, Jinjiang City has embarked on the road of "double-wing plan" for brand and capital.
Through the positive interaction between government and enterprises and the joint efforts of the government, a number of well-known brands have emerged. Jinjiang has successively won the title of "World Jacket Capital", "National Sports Industry Base", "China Shoe Capital" and "China Zipper Capital". "Capital" and other "national brand" regional brands have formed large-scale "brand" clusters across the country and even the world, becoming one of the country's important manufacturing brand bases.
Reference material: People's Daily Online - How the "Brand City" was built