I remember a beautiful sister said this: Every girl lacks a piece of clothing in her wardrobe. I believe many girls who love beauty feel the same way.

So, which clothing brands do you usually pay attention to? Today we will introduce the trademark stories of mid-to-high-end clothing brands that we are familiar with.

ChristianDior

Dior (CD for short) has always been synonymous with dazzling haute couture. He inherited the tradition of French haute couture, always maintaining a high-end and gorgeous design line, with fine workmanship, catering to the aesthetic taste of mature women in upper class society, and symbolizing the highest spirit of French fashion culture. The Dior brand has a very high status in Paris.

The color scheme of Dior’s luxury logo design does not use too many modifications, it is just pure black. The entire logo is very smooth and simple. The D letter is perfectly coordinated with every detail in the design. Use the letter D perfectly. The design of all luxury goods is very demanding in the pursuit of details. The combination of the D letter and the O in the Dior logo design is a very interesting example. The echo of a semicircle and an ellipse forms a professional arc.

Versace

The famous Italian clothing brand Versace represents a brand family and a fashion empire. Its design style is very distinctive. It is an artistic pioneer with a strong sense of unique beauty. It emphasizes happiness and sexiness. The neckline is often open below the waist. It captures the luxury and splendor of the classical aristocratic style while fully considering the comfort and appropriateness of wearing. display body shape.

Gianni Versace has a profound foundation in art and literature and loves ancient Greek mythological characters, so he chose Medusa, the Gorgon in Greek mythology, as his brand trademark. Legend has it that Mdusa competed with the goddess Athena for beauty, so she was punished by Athena and turned her into a monster with a head full of venomous snakes. According to legend, if you make eye contact with Mdusa, you will turn into stone. Mdusa was also used by later generations as a symbol of a fatally attractive woman. From this, we can get a glimpse of Versace’s brand style: bright, exaggerated, and imposing, which also symbolizes Versace’s mythical design spirit.

Chanel

Chanel is a famous brand with more than 80 years of experience. It pursues elegance, simplicity and exquisite style. Its clothing lines are simple and practical, and its colors are mostly dark or dark. Neutral colors. There is even a popular saying among the upper classes in Europe and America: When you can't find suitable clothing, wear a Chanel suit.

Double C can be easily found on the buttons of CHANEL clothing or the buckles of leather goods. The logo designed by overlapping the Double C of CocoChanel is what makes CHANEL fans crazy. The "spiritual symbol". In addition, diamond plaid and camellia are also important symbols of Chanel brand clothing.

ADIDAS

Many people think that the three leaf-shaped designs on the adidas (Adidas) trademark represent a blooming flower. In fact, it originally represents a world map. It symbolizes the three straps sewn on the sneakers by Adidas founder Eddie Tessel. After undergoing some changes in 1949, the three-band-shaped logo has been covered by three leaves marking the world map since the 1970s. With the changes of the times, three ribbons, three leaves, and three-petal flowers appeared one after another, always surrounding the word "three". Because it represents the spirit of adidas? Equality, classic beauty and the highest. ?

REEBOK

After reebok (Reebok)'s publicity campaign was frustrated, reebok decided to change its appearance and start a new business, launching its concept of advocating "using high technology to produce superior performance products" . And its new logo is tailor-made to match this concept, with only slight changes based on the two straps and intersections on both sides of the original Reebok sneakers. This is the graphic that everyone often sees now. Its original trademark with the British Union Jack remains as the official logo of its classic series and company.

FILA

Fila (Fila) sporting goods company in Rome, Italy hired a Japanese designer in 1972 to design the trademark for fila. So the trademark with the letter ?f? as the main element came out, and was greatly appreciated by Fila's Italian boss.

This ?f? letter is very creative and uses beautiful and plump geometric patterns. It has a strong artistic beauty and is consistent with Italy's long-standing artistic atmosphere. To this day, fila still has no plans to change its trademark.