Moutai has two marks, * * * the same use mark and the exclusive use mark.

*** Meaning of the same logo: it is an oval bai circle figure in shape, which is composed of four letters GJMT, meaning "Kweichow Moutai Group", where G stands for "Guizhou", J stands for "Group" and MT stands for "Maotai". The outer ring of the whole pattern is red, symbolizing unity, pioneering and forging ahead.

inside the design is a blue wine bottle shape composed of the letters "MT". Blue represents the profound national wine culture of Maotai. The wine bottle shape symbolizes that the main business of Maotai Group is liquor, and it also means that Maotai is always at the core of the group, and all members of the group are closely United around Maotai. The whole design is simple and smooth, which symbolizes the unshakable status of Maotai as a national wine.

Extended information:

The exclusive meaning of the wine label: in the form of a circle, using the contrast of red and blue colors, white is abstracted into an eagle, which symbolizes that the enterprise spreads its wings and soars like an eagle, and at the same time, it is a metaphor for the English abbreviation "M" of the group company. The eagle symbolizes the grandeur of the enterprise, showing a strong and deep vitality and a bright and heavy corporate image.

there are * * * eight streamline lines on both sides of the logo, which means that the factory logo was launched on the occasion of the 8th anniversary of Maotai's winning Panama International Gold Award, which makes the corporate logo have far-reaching historical and commemorative significance. The colors of the logo are red, blue and white, which symbolize the aroma, mellow sweetness and the bottom of the wine cellar respectively.

In addition, red symbolizes the pioneering spirit and passion of the enterprise, as well as the unique fragrance of Maotai, which has become a five-star skillfully, and symbolizes the status and international honor of Maotai national wine. The abbreviation of "Maotai" is injected into the ocean, symbolizing that the national liquor Maotai stands tall in the world.

Baidu encyclopedia-Feitian Moutai