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What is a color trademark?

Color trademarks, in layman’s terms, do not require specific words or graphics, as long as they are colors and combinations of colors. Color combination trademarks are generally composed of two or more colors, and are often arranged in a certain proportion or order. Deere's "green body, yellow wheels" mentioned above is a typical color combination trademark. Except for a few developed countries such as the United States, the United Kingdom, Canada, and South Korea, color trademarks are not widely used in other countries. Compared with traditional trademarks, color combination trademarks have strong visual impact, distinctive features, and can distinguish producers. In the future, with the depletion of traditional trademark resources, the number of users of color trademarks will gradually increase. The new Trademark Law that will be implemented soon has new regulations on the registration of non-traditional trademarks including sounds, colors, etc., and it is clearly stated that such trademark registrations should be encouraged, and penalties for such trademark infringements should be increased at the same time. The implementation of these measures will lead to a gradual increase in the registration of non-traditional trademarks such as sounds, colors, and three-dimensional marks in the future.