Mr. Ni Wei, the founder of Weilante food industry, is a rising star of the post-9s generation. He was born in a family of liquor brewing, and the family brewing culture was passed down from the fourth generation. As the pillar of this era, Mr. Ni Wei has shouldered many excellent labels, such as secretary of the Party branch and top ten young people in Meishan's open development, and devoted his light and heat to the fruit wine industry.

adhering to the business development concept of "building a strong brand through creativity", Mr. Ni Wei has created a professional team of planning, research and development, production, quality control, marketing, brand building and supply chain management, and is determined to promote the leap-forward development of local characteristic fruit industries such as Danling orange industry, Meishan Chunju industry and Pingwu Qingmei industry in the new era.

from the very beginning, the development plan of Weilante food industry focused on the broad market with a broad vision of nationalization and globalization. In order to support the development of Weilante food industry towards collectivization and platformization, its existing four enterprises are Weilante International (Hong Kong) Co., Ltd., Weilante (Shanghai) Brand Management Co., Ltd., Sichuan Weilante Food Co., Ltd. and Sichuan Weilante Agricultural Technology Co., Ltd., which are responsible for brand building, marketing, R&D and production, warehousing and logistics of Weilante food industry.

at present, the "fruit wine" project initiated by weilante food industry has reached a strategic joint venture with Sichuan dancheng modern fruit industry co., ltd. From high-quality fruit to technology research and development, "Fruit Wine" can be traced back to the modernization of fruit wine and rural revitalization. It not only enriches the fruit wine culture, but also continues the important significance of the new generation of fruit wine to society.

New concept of ecological fruit wine with fresh fruit raw materials

The production and processing base of "Guo Xiao Jiu" project was established in Dancheng Modern Fruit Industry Park in Sichuan Province, which is the most distinctive orange fruit wine production and processing base in China at present. The raw material base is rooted in Danling, Sichuan, a national ecological demonstration area and the hometown of oranges in China, and the brand value of Danling Orange (Ehime, Ignorant Fire and Chunjian) is selected as the high-quality raw material for brewing orange wine.

The color is orange and yellow, and the taste is warm and moist. You can taste the sweet and sour of fresh fruit and the long fermented wine fragrance in one bite. This kind of pure blended taste, which is different from the general fruit wine on the market, injects a happy and positive soul into the fruit wine. "Happy drinking and happy life" is the modern food culture advocated by Ni Wei, and it is also the guiding direction for them to constantly pursue the excellent quality of fruit wine and adhere to the supremacy of customer brand value.

technical innovation breaks through tradition and creates legend

Fruit wine fermented with fresh fruit and juice is naturally young and fashionable. It breaks through the traditional production process, and adopts low temperature, cold extraction and low-degree fermentation, thus retaining the original juice flavor and nutrition of characteristic fresh fruits to the maximum extent, making the taste fresher and the fruit fragrance more intense.

With the support of the world's leading "3F" technology, Guoxiaojiu is a young and vigorous gesture of "low-alcohol, health, happiness and fashion", creating a new generation of fruit wine, which is the fourth polar consumer product besides liquor, beer and red wine, so that the new generation of young people can enjoy themselves without pressure.

quality assurance

guided by the concept of green development, the fruit wine exudes vigor from the inside out, which also makes it achieve excellent results under the inheritance of brewing skills.

at present, weilante fruit wine has been certified by ISO91 international quality management system, and "weilante fruit wine" has been granted the collective trademark authorization certificate of "Sichuan poverty alleviation", passed the quality certification of "quality pioneer" in China, and won the honor of "the most innovative product in 22".

Unique brand building

Since its establishment, the main product-Orange Orange Flavor Series has its own exclusive packaging and IP-orange wind and waves. Not only that, but now every new product in the Weilante food industry has its own independent IP, and it is a multi-brand collection to meet the consumers in different scenes; At present, it has owned many brands, such as Weilante, Weilante Fruit Wine, Bear is not a cat, MOLIKA, Dan Orange, Meizhou Spring Orange, Happy Ancient Village People and so on.

quality first, fragrance wafts in Wan Li. Fruit wine was born in the legendary wine culture, and the development and extension of wine culture endowed it with the significance of the times, allowing consumers to feel the emotion and temperature of a brand while drinking.

orange flavor and plum flavor.