It was from that time that more and more people in the world learned about Venus, and the reputation of Yijuyong also spread far and wide.
In 1920, after Liu Xin’s eldest son Liu Xiangjiu succeeded Yi Juyong as the manager, he once again made in-depth improvements to the rose wine and Wujiapi wine, forming a unique style, and successively launched it in 1927 and 1927. In 1931, the "Golden Star" trademark was registered in Nanyang and Hong Kong. Re-exported to all over the world through Hong Kong, making the "Golden Star" series of wines a world-renowned brand. In 1956, a public-private partnership was implemented, including Yijuyong, Yifengyong, Tongjuyong, Guangjuyong, Tongfengyong, Yuqingyong, Yongfengyu, Yufengyong, Guangxingju and Chun Taiyong. The only remaining private pot roasters in Zhigu were merged into Tianjin Food Import and Export Co., Ltd. and exported uniformly. The winery also moved from No. 6, Dazhigu Qian Street to the Jiagu Road Food Processing Factory. After the founding of the People's Republic of China, as the authentic descendant of Tianjin's wine industry, Tianjin Food Import and Export Co., Ltd. has preserved the original unique flavors of the three famous wines in the process of promoting and developing Tianjin's only "Chinese time-honored brand" for wine, "Jinxing Brand". At the same time, it continued the traditional production technology, introduced advanced equipment, built a modern factory, and then embarked on the road of industrialization that combines traditional craftsmanship with modern production from traditional workshop-style production.
In 1994, driven by the socialist market economic system, Tianjin Food Import and Export Company invested RMB 80 million to build the first phase of Tianjin Yijuyong Liquor Brewing Co., Ltd. in Ninghe Economic Development Zone. , including fermentation workshop, filling workshop, finished product warehouse and other infrastructure. Make the production of Jinxing brand series wine truly large-scale and batch-oriented. On January 13, 2006, Jinxing Brand Acanthopanax Pi Wine obtained the Domestic Health Food Approval Certificate "National Food Health Brand" issued by the State Food and Drug Administration. In the same year, Tianjin Yijuyong Liquor Brewing Co., Ltd. passed the GMP certification of the State Food and Drug Administration. On December 19, 2006, the "Jinxing Brand" trademark was awarded the only "Chinese Time-honored Brand" in Tianjin Liquor Industry recognized by the Ministry of Commerce.
Looking back at the arduous and glorious development history of Yijuyong, Yijuyong, as a wonderful flower in the garden of Chinese wine culture, has always been a best-seller in the international market. The products have developed into 4 major series, more than 20 varieties, and hundreds of specifications. From workshop wine to exported wine, from national wine to cultural brand, after two hundred years of overseas baptism, Yijuyong has formed its unique brand culture and corporate culture of "doing justice in the world, gathering virtue and carrying blessings, and eternal gold star" .
Today, all employees of Yijuyong are striving for new dreams and making unremitting efforts to make Yijuyong shine brighter in China and the world!