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The specific scope of work of the artistic creation (artistic graphic design) group of the Marketing Planning Department

1. Analyze planning needs, fully understand planning intentions, design and create project graphic plans, and ensure The design works are completed with high speed and high quality;

2. Responsible for the graphic design of the layout of various marketing activities, as well as the design of posters, samples, albums, POP and other promotional materials;

3. Responsible for various Graphic design of stage backgrounds, stores and other projects for public relations activities, as well as the design of posters, samples, and albums;

4. Responsible for fully contacting printers and manufacturers to ensure the accurate implementation of the design plan;

5. Responsible for the store layout graphic design of the company’s office space and newly opened stores;

6. Responsible for summarizing the design plans for the store layout and promotional materials for marketing activities, and archiving them;

7. Responsible for analyzing the advantages and disadvantages of the current design plan based on the operating data of each marketing activity, completing the analysis report, and achieving the expected results.

8. Responsible for the company's marketing department's planning copywriting, company website, and advertising and graphic design for electronic magazines, etc.

Specific job responsibilities of the Art Creation (Artistic Graphic Design) Group of the Marketing Planning Department

1. Responsible for the visual image design of the company and brand, and the design and formulation of VI manuals;

2. Responsible for product packaging design;

3. Responsible for the design and production of materials for product promotion and application, such as POP, magazine advertisements, etc.;

4. Responsible for company website management and Cooperate with other departments to work.

5. Design decoration drawings for the company

6. Responsible for the editing and production of journals and corporate publications

7. Have a CAD and picture production manager.

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8. Website UI design

9. Corporate VI design

The specific scope of work of the Creative Director of the Art Creation (Artistic Graphic Design) Group of the Marketing Planning Department

1. Lead and guide the creative conception and execution of important brands, ensure and supervise the quality of the design department's work;

2. Assist the account department and planning staff to jointly formulate customer plans Provide overall solutions and form a unified strategy;

3. Responsible for leading the creative team and providing professional training and guidance to department members;

4. Responsible for the websites, stores, and buildings of the service projects Design of books, DMs, house layout brochures, and other promotional materials;

5. Organize discussions and determine design plans based on the company's project requirements and customer characteristics, and lead the design team to complete design tasks on time and with quality and quantity;

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6. Responsible for managing planning work, checking the work of the design team, and determining the overall design style of the project;

7. Formulating and standardizing the operating procedures and working procedures of the planning and design department, and coordinating department work and learning .

Specific job responsibilities of the Creative Director of the Art Creation (Artistic Graphic Design) Group of the Marketing Planning Department

1. Responsible for the coordination of the company’s design work;

2. Responsible The company's design department conceives and designs a complete set of plans (including floor plans, renderings,);

3. Responsible for plan adjustments during the work process and timely communication with staff, leaders, and customers;

4. In-depth on-site technical guidance and accumulation and improvement of own business knowledge and abilities;

5. Complete the collection of relevant materials for the company's design and creation department, positioning work, advertising production, and review work

Work;

6. Clearly and efficiently grasp the overall creative direction for the design team;

7. Establish a team work plan with clear goals;

8. Effective communication to promote teamwork.

The specific work scope of the graphic design of the artistic creation (artistic graphic design) group of the marketing planning department

1. Actively collect various work materials frequently and collect design development information from various aspects , enrich design ideas;

2. Responsible for the creation, design and production of advertisements;

3. Analyze relevant information and opinions provided by the planning department, and according to the requirements of the advertising plan, Complete the creative plan in line with the consumer's mentality;

4. Work with relevant departments to develop a complete advertising plan for customer review, and proceed with production after customer review and approval, including filming, dubbing, printing or Photography, painting, etc.;

5. Responsible for the design and production of product samples, corporate brochures, VI, corporate image, trademarks, and logos;

6. Responsible for packaging design, media advertising, and exhibitions Displays, corporate exhibition halls, franchise stores, corporate culture slogans, corporate environment layout design, etc.;

7. Responsible for discussing design plans and implementation difficulties with other relevant departments, accurately grasping customer intentions, and implementing The work can be completed smoothly;

8. Complete the design work assigned by each project and department;

The specific job responsibilities of the graphic design of the artistic creation (artistic graphic design) group of the marketing planning department

1. Fully responsible for the company’s graphic design work;

2. Responsible for the design and production of art aspects of the project according to project requirements;

3. Responsible for outstanding cases , technology and resource arrangement;

4. Cooperate with the project manager to formulate work progress plan;

5. Assist technology, customer service and other departments to design various test advertising screens;

6. Understand customer needs and coordinate with advertisers to design commercial advertising screens;

7. Other tasks assigned by superiors.

The specific scope of work of the three-dimensional design of the artistic creation (artistic graphic design) group of the Marketing Planning Department

1. Responsible for the user interface and interaction design and production of the company's terminal products;

2. Conduct user demand analysis for different market positioning;

3. Carry out interaction design, write design documents, design interface specifications and other related documents;

4. Collaborative development , testers, complete the UI implementation of the application system;

5. Improve and improve the UI based on feedback from the business department and customer requirements; participate in user testing and other related activities.

6. Responsible for the design and production of the interactive demonstration DEMO of the company's terminal products: capturing user interface requirements;

7. Establishing a user interface prototype; producing an interactive demonstration DEMO;

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8. Participate in customer discussions on interface and usability; generate user interface lists; generate user interface specifications;

9. Track and analyze usability design trends in the industry.

Specific job responsibilities of the three-dimensional design of the Art Creation (Artistic Graphic Design) Group of the Marketing Planning Department

1. Formulate a design plan:

2. Write a design description;

3. Develop project implementation plans and project implementation cost estimates and quotations, implement management budgets, and control costs;

4. Develop project progress plans and project resource demand plans, and coordinate related company resources , to ensure the realization of project progress goals;

5. Drawing drawing: use drawing software according to the design plan to produce design drawings, renderings and construction drawings;

6. Work with customers Communicate fully with the construction personnel and do a good job in on-site technical explanation of the design plan;

7. Preside over the modification and change of the design plan during the construction process and provide follow-up services;

8. Ensure project quality and meet customer needs.

The specific work scope of the industrial design of the Art Creation (Artistic Design) Group of the Marketing Planning Department

1. Responsible for the writing of the company’s industrial design and design plans;

2. Design and plan an efficient production operation process plan;

3. Design and improve production auxiliary means such as operating methods, site layout, work station equipment, etc.;

4. Carry out working hours Budget and calculation;

5. Conduct process balance analysis and ergonomics analysis;

6. Responsible for the company's training on industrial design and follow-up of related work;

7. Coordinate other departments to complete the tasks assigned by the company and achieve the expected results.

The specific job responsibilities of the industrial design of the artistic creation (artistic graphic design) group of the marketing planning department

1. Cooperate with relevant departments to provide technical support in the early stage of the project;

2. Complete the design tasks with high quality in accordance with the project schedule and design process;

3. Responsible for the later stages of product design, including structural design , Tooling and other ID-related assistance;

4. Cooperate with the engineering end to support design creativity;

5. Collect relevant documents and design trends to improve your own design level and business level;

6. Provide rational suggestions within the department to increase cohesion;

7. Standardize and archive documents.

The specific scope of work of the multimedia design of the Art Creation (Artistic Editor and Graphic Design) Group of the Marketing Planning Department

1. Responsible for the Flash opening and ending animation production of multimedia projects and the dynamics of each scene Effect design;

2. Responsible for online Flash advertising production and Flash product demonstration work;

3. Cooperate with multimedia producers and web designers to complete the production of animation elements in the project;

4. Responsible for the processing of video and audio of multimedia projects;

5. Produce and collect design materials related to the work content;

6. Arrangement by the processing department Other related coordination work.

Specific job responsibilities of multimedia design in the art creation (artistic graphic design) group of the marketing planning department

1. Responsible for multimedia animation design, production and update management

2. Responsible for company website updates, network maintenance, and customer online services;

3. Responsible for the production of Flash opening and ending animations for multimedia projects and the dynamic effect design of each scene;

4. Responsible for the processing of video and audio of multimedia projects;

5. Produce and collect design materials related to the work content;

6. Handle other tasks assigned by the department Relevant coordination work.

The specific work scope of the computer art design of the Art Creation (Artistic Design) Group of the Marketing Planning Department

1. Assist the project in product interface design;

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2. Design and modify the company’s website interface, and assist in website updates and maintenance;

3. Assist various business departments in producing PPT, product demonstration versions, etc.;

4. Assist the design supervisor to formulate relevant standards for graphic and animation production, as well as formulate and innovate processes.

5. Take photos and draw pictures in conjunction with the products;

6. Keep up with the latest art design fashion elements on the market and pay attention to relevant product details.

7. Able to design perfect web page art according to the needs of the website;

8. Responsible for the art design and production of the company's CI, product packaging, advertising, etc.;

9. Responsible for the production, post-maintenance and management of the company's website;

10. Responsible for the advertising design of the website

11. Other related art design work.

Specific job responsibilities of computer art design in the art creation (artistic graphic design) group of the marketing planning department

1. Execute relevant documents and website art design in accordance with the requirements of the project leader;

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2. Communicate with the technical department and coordinate the implementation of relevant design and website planning work.

3. Responsible for the analysis, planning and refinement of website columns and functions;

4. Responsible for the analysis of user behavior and continuous improvement of business processes based on network and graphic design;

5. Assist in completing some daily image processing and web page production of this department;

6. Responsible for website-related matters.

The specific work scope of the product design of the Art Creation (Artistic Design) Group of the Marketing Planning Department

1. Fully responsible for product design and development.

2. Understand, recognize and expand the company's brand culture, and shape and enhance the brand image.

3. Complete product development within the specified time and produce single products and product combinations with market competitiveness.

4. Research and establish product technology, processes and standards.

5. Develop a reasonable product development budget and implement it within the budget.

6. Responsible for the recruitment, training, work arrangement, management supervision and evaluation of designers;

7. Timely and comprehensive analysis to understand customer needs.

Specific job responsibilities of product design in the artistic creation (artistic graphic design) group of the marketing planning department

1. According to the company's requirements and customer mission letters, propose product development planning and design plans to ensure The smooth progress of new product development tasks;

2. Propose new product test plans, track the circulation of test batches, and complete test analysis reports in a timely manner;

3. Prepare design documents for new products, Process documents;

4. Participate in the analysis of product quality issues reported by users to ensure that customer feedback issues can be resolved in a timely manner;

5. Complete other tasks assigned by superiors.

The specific work scope of the advertising design of the artistic creation (artistic graphic design) group of the marketing planning department

1. Responsible for the promotion and publicity of the corporate brand, and for the company's brand concept and corporate operations Have unique understanding of the process and certain experience in marketing planning;

2. Responsible for the design, production, publicity and standardized management of the company's various advertisements;

3. Participate in daily marketing plans Formulate;

4. Coordinate the relationship with external advertising agencies;

5. Complete other assigned tasks.

Artistic Creation of Marketing Planning Department (Artistic Graphic Designer Design) group advertising design specific job responsibilities

1. Responsible for the promotion and publicity of the corporate brand, have a unique understanding of the company's brand concept and corporate operation process, and have certain marketing planning experience;

2. Responsible for the design, production, publicity and standardization management of the company's various advertisements;

3. Participate in the formulation of daily marketing plans;

4. Coordinate the relationship with external advertising agencies , complete other assigned tasks.

The specific work scope of the art design (artistic graphic design) group of the Marketing Planning Department

1. Assist in the production of the overall web design plan, Understand the planning and design ideas of web page production managers for web design;

2. Responsible for the realization of artistic effects in the web page production process, fully communicate design ideas, realize the design plans of web designers, and make the product the best Visual effects;

3. Participate in the redesign of existing columns of the website and the development of new projects, and design and produce existing products and website pages;

4. Cooperate with cross-functional internal Cooperate with departments (such as marketing, sales, products, etc.) to analyze the design needs of each department, fully understand the intentions, provide professional guidance, and conduct art design of the work to ensure high-speed and high-quality completion of the design work;

5 .Communicate with customers on product art design, understand customer needs, continue to innovate, and put forward your own rectification plans and opinions on the website interface from the user's perspective to meet customer needs;

6. The company provides professional technical support for product development, page content, etc., and continuously optimizes the art design of the page to achieve a good user experience;

7. Do a good job in daily maintenance of web page art design;

8. Collection and organization of relevant information:

9. In-depth understanding of the design ideas of product personnel, writing product art design documents based on product design concepts, and submitting them to superior leaders regularly;

10. Collect new concepts and standards for art design in related industries, always pay attention to the latest technological trends, and improve the level of art design.

The specific job responsibilities of the art design of the art creation (artistic graphic design) group of the marketing planning department

1. Responsible for the exhibition layout and daily maintenance of the design-related products of the department;

2. Responsible for the planning and execution of daily activities and promotional activities of the design department;

3. Responsible for the production of relevant posters, the design, production and distribution of promotional printed matter;

4. Responsible for the expansion of surrounding planning resources.

1. Assist the project in product interface design;

2. Design and modify the company’s website interface, and assist in website update and maintenance work;

3. Responsible for the art design and production of the company's CI, product packaging, advertising, etc.;

4. Other related art design work.

The specific scope of work of the artistic creation (artistic graphic design) group of the Marketing Planning Department

1. Fully responsible for the judgment and guidance of the company's creativity, copywriting, graphics and design , in order to cooperate with the company's overall marketing strategy to achieve the expected market effect;

2. Responsible for participating in the creative conception and execution of collaborative designers, determining the tone and expression of relevant design work, as well as the marketing and communication to be achieved Effect;

3. Participate in the formulation of the creative design direction of the company's mail order catalog and shopping website, and provide reliable and creative solutions;

4. Responsible for participating in professional training for creative design members ;

5. Responsible for exploring and stimulating the creative enthusiasm of designers, collaborating with staff on layout and creative methods, and comprehensively improving the overall visual effect of the service product catalog and website;

6. Responsible Participate in assisting other departments in the planning of shooting and develop effective promotion plans and budgets;

7. Responsible for using unique business wisdom and aesthetics to formulate corresponding marketing and design strategies;

8. Make reasonable suggestions and criticisms on all aspects of the company's management work and corporate culture.

The specific job responsibilities of the artistic creation (artistic graphic design) group of the marketing planning department

1. Responsible for the execution and formulation of company planning and design plans, and clarifying department development plans;

2. Responsible for participating in the formulation of design center systems and processes;

3. Participating in organizing the formulation of product design plans;

4. Responsible for handling the technology of new product trial production and test feedback Problems

5. Maintain good cooperative relationships with external collaborators;

6. Technical problems that arise during the organizational design process;

7. Control design The progress and quality of work.

The specific work scope of the artistic creation (artistic graphic design) group of the marketing planning department

1. Responsible for the layout design and typesetting of the magazine;

2. Responsible for the production and maintenance of each page of the website;

3. Responsible for the basic maintenance and management of website content;

4. Planning website channels under the guidance of the manager;

5. Assist in completing the design of event artifacts;

6. Responsible for website graphic design;

7. Responsible for stand-alone product UI design;

8. Use DIV CSS to create static pages;

9. Responsible for the design and production of page icons;

10. Corporate VI design;

11. Design corporate publications, promotional posters, posters, etc.;

12. Follow up on the production of promotional materials, including quality and progress.

The specific job responsibilities of the art creation (artistic graphic design) group of the marketing planning department

1. Responsible for the art design and production of the company and customer graphic media;

2. Responsible for the design and beautification of website graphics;

3. Communicate with customers, understand their website building needs, and prepare website construction and optimization plans;

4. Company and customers Production of FLASH for the website;

5. Use DIV CSS to create static pages;

6. Responsible for the design and production of page icons;

7. According to company requirements Design and produce manuscripts;

8. Design and produce internal company promotional materials;

9. Perform other tasks assigned by superiors.

The specific scope of work of the electronic magazine design of the Art Creation (Artistic Graphic Design) Group of the Marketing Planning Department

1. Responsible for the graphic design, flash production, and dynamic synthesis effects of the company's electronic magazine ;

2. Update of specific content, collection and arrangement of materials;

3. Adjustment and modification of specific layout of electronic magazine, and content writing;

4 . Electronic magazine cover design and artistic creation;

5. Responsible for the flash design and production related to electronic magazines and company business;

6. Work with the team to build a perfect electronic magazine channel and participate in the design of related products.

7. Conduct daily research and analysis on the market, grasp the latest market trends, and design e-magazines that best suit customer tastes.

8. Routine maintenance and updates of e-magazines .

Specific job responsibilities of the electronic magazine design of the Art Creation (Artistic Editor and Graphic Design) Group of the Marketing Planning Department

1. Responsible for the production of relevant planning documents for the company’s electronic magazine;

2. The layout and channel layout and review of electronic magazines;

3. Review and update of the content of company-related electronic magazines;

4. Coordinate the processing and production of electronic magazines;

5. Assist the graphic design team in other related work;

6. Coordinate and arrange the overall work;

7. Cooperate with the graphic designer to complete the electronic magazine animation design, and new interactive advertising forms;

8. Complete project-related FlashActionScript program design and development work;

9. Improve the content of the electronic magazine and enhance the company Image.

10. Follow up the work progress of e-magazine design;

The specific scope of work of the e-newsletter design of the Art Creation (Artistic Editor and Graphic Design) Group of the Marketing Planning Department

1. Independently collect materials and produce electronic journals

2. Responsible for the graphic design, flash production, and dynamic synthesis effects of the company's electronic magazines.

3. Responsible for the flash design and production related to e-newsletters and company business.

4. Responsible for cooperating with the team to build and improve the e-newsletter channel and participate in the design of related products.

5. Responsible for negotiating customer service agreements and signing expansion projects.

6. Responsible for establishing and improving the customer information system and registering and keeping various contracts.

7. Responsible for the translation of English contracts from the Ministry of Commerce and various English correspondence from other departments.

8. Responsible for collection of historical contracts related to services and maintaining and coordinating customer relationships.

9. Responsible for the daily internal affairs of the e-newsletter platform.

Specific job responsibilities of the e-newsletter design in the Art Creation (Artistic Editor and Graphic Design) Group of the Marketing Planning Department

1. Write the design plan for the e-newsletter,

2. Responsible for the creation and management of e-newsletters;

3. Responsible for the update and production of e-newsletters;

4. Responsible for the recruitment and training management of e-newsletter production staff;

5. Improve the contents of the e-newsletter and enhance the company's image.

6. Follow up the work process of the e-newsletter design;

Artistic creation of the marketing planning department (artistic graphic editor The specific work scope of the design) team supervisor

1. Analyze planning needs, fully understand the design intention of the art editor, design and create the project graphic plan, and ensure that the design work is completed with high speed and quality;

2. Responsible for the graphic design of the company's various business, venue and other layouts, as well as the design of posters, samples, albums, POP and other promotional materials;

3. Responsible for the stage backgrounds, store and other projects of various public relations activities Graphic design and design of posters, samples, and albums;

4. Responsible for full contact with printers and manufacturers to ensure the accurate implementation of the design plan;

5. Responsible for the company's office space And store layout graphic design for newly opened stores;

6. Responsible for summarizing the design plans for store layout and promotional materials for marketing activities, and archiving them;

7. Responsible for integrating each marketing activity Analyze the advantages and disadvantages of the current design plan based on the operating data, complete the analysis report, and report to superiors.

8. Assist the art editor to proactively coordinate the art editor and editorial work, and promote team spirit to coordinate operations;

9. Assist the art editor to complete important art editing section design and production tasks.

Specific job responsibilities of the head of the art creation (artistic graphic design) group of the Marketing Planning Department

1 .Design and update company publications, product promotional materials, business training materials, store/showroom 3D design, audio-visual products and other business required materials;

2. Design various internal and external forms of the company, Application forms, documents, local letter paper, etc.;

3. Communicate closely with relevant suppliers to ensure the accurate expression of design ideas;

4. Provide pictures for branches and stores Support and provide information support for the company's website;

5. Design and produce various periodic magazine advertisements;

6. Responsible for the company's daily publicity, planning, design and production, and company exhibition and conference layout;

7. Responsible for summarizing, organizing and editing service system documents;

8. Responsible for establishing and managing service system archives;

9. Carrying out service system documentation Training, organizing and summarizing training files; submitting training plans;

10. Responsible for sampling and real-time monitoring of daily business problems in accordance with business specifications, proposing corresponding correction plans, and finally forming documents and Implementation;

11. Responsible for the smooth completion of all the work of this department.