ANTA Group is a Sino-foreign joint venture comprehensive sporting goods group Co., Ltd., consisting of ANTA (Fujian) Shoes Co., Ltd., Beijing ANTA Oriental Sporting Goods Co., Ltd., ANTA (Hong Kong) International Investment Company and ANTA Shoes Main factory and other components. The predecessor of the group company, ANTA (Fujian) Shoes Co., Ltd. was founded in 1991 and is located in Chendai Town, Jinjiang City, Fujian Province, the first of China's three major shoe capitals. For more than ten years, Bingcheng's business philosophy of "starting a business with peace of mind and being down-to-earth" stems from the passion to create a Chinese national industrial brand. Through the unremitting efforts of all ANTA people, ANTA Group has grown from a regional sports shoe production enterprise to Develop into a national marketing-oriented comprehensive sporting goods enterprise group. At present, Anta Group has more than 5,000 employees and a factory building area of ??more than 120,000 square meters. All of them implement six modern assembly lines under computerized management, and produce more than 5 million pairs (sets) of various types of casual sports shoes annually. At the same time, statistics from the China Federation of Commerce and the China National Commercial Information Center show that ANTA sports shoes ranked first among similar products in the country for three consecutive years from 1999 to 2001, and have become a popular choice for many consumers, especially the majority of consumers. A fashionable sports brand loved and pursued by teenagers. In 2002, it was awarded the first "China Famous Trademark" by a private enterprise in sports footwear in China's sporting goods industry.