Cannot be changed.
Cross-category business restrictions are as follows:
(1) Flagship stores and specialty stores
1.
Possess a trademark registration certificate Brands with trademark registration certificates can apply for the first-level categories included in the goods approved for use;
2.
Brands with a trademark registration application acceptance notice are not allowed to Across Tmall business categories. Under the same category, you can apply for the Tmall first-level category according to the corresponding trademark registration acceptance notice;
Note: Flagship stores operating home textiles and home furnishings can apply for the Tmall first-level category according to the corresponding trademark registration certificate or trademark registration acceptance notice. Apply for Tmall home textiles and home decoration personalized customization category.
(2) Specialized stores are not allowed to operate across Tmall categories.
1. Some commodities that are allowed to be sold across major categories.
1. Neck ring accessories, sports and outdoor clothing accessories/belts/hats/scarves.
2. Socks, sports and outdoor women’s underwear/men’s underwear/home wear.
3. Women's shoes, popular men's shoes, children's sports and outdoor women's shoes, popular men's shoes, children's clothing/children's shoes/parent-child clothing (limited to merchants that only deal in footwear).
4. Outdoor functional watches, sports outdoor brand watches/popular watches.
5. Water heaters, household appliances and home decoration materials.
6. Headphones/headsets, hard disk players, 3C audio and video appliances.
7. Navigator 3C cars/supplies/accessories/modifications/motorcycles.
8. Telephones and 3C household electrical appliances.
9. 3G wireless Internet tariff card; new mobile phone number package; 3C mobile phone number/package/value-added services.
10. Bicycle products, sports/yoga/fitness/fan products.
11. Tea sets, wine sets, food kitchen/dining utensils.
12. Kitchen DIY tools, knives and forks, crab eating tools, food kitchen/dining utensils.
13. Milk powder food milk powder/complementary food/nutritional products.
14. Wolfberry, bee products, donkey-hide gelatin, medicinal and edible traditional nourishing and nutritious foods.
15. Baby food, maternal food, food milk powder/supplementary food/nutritional products, maternity clothing/maternal supplies/nutrition.
16. Home shoes, clothing, bedding/fabric soft furnishings.
17. Children's clothing/children's shoes/maternity clothing, sports and outdoor children's clothing/children's shoes/parent-child clothing, maternity clothing/maternity supplies/nutrition.
18. Radiation protection clothing (non-pregnant women), maternal and infant women’s clothing/ladies’ boutiques, men’s clothing.
19. Paper products, mother and baby care detergent/sanitary napkin/paper/aromatherapy.
20. Baby and child bathroom toiletries, home daily diapers/wash care/feeding/cart.
21. Tianyu jewelry antiques/stamp coins/calligraphy and painting/collection.