Zhiweiguan is a mid-to-high-end brand.

Hangzhou Zhiweiguan is a century-old famous store known as "stop when you know the taste and dismount when you smell the fragrance". Zhiweiguan is adjacent to the bustling commercial street Yan'an Road to the east, and to the west is the lakeside commercial street and the beautiful West Lake. It is one of the first batch of Chinese time-honored brands recognized by the Ministry of Commerce and one of China's top ten catering brands. It is currently the most well-known restaurant in Hangzhou. One of the catering companies, it was awarded China's Well-known Trademark in 2012.

Hangzhou Zhiweiguan is a large-scale modern catering enterprise affiliated to Hangzhou Catering Service Group. Currently, Zhiweiguan has opened nearly 80 chain stores of various types in Shanghai and surrounding areas of Hangzhou, and has a building area of ??more than 4,000 square meters. chain distribution center and a modern large-scale food factory covering an area of ??more than 28,000 square meters.

Today Zhiweiguan is implementing the strategy of catering chain operation with famous store brands to achieve rolling development of the enterprise.

Zhiweiguan Company mainly produces and sells various mooncakes, vacuum packaged foods, quick-frozen foods, Chinese and Western pastries and other foods under the Zhiweiguan brand. It has a series of advanced production lines for baking, quick-frozen, cakes, cooked meat, rice dumplings and vacuum-packed food.

At present, the Zhiweiguan brand food sales market has been rapidly expanded, and the market share has also shown a good momentum of rapid growth year by year. The products are sold through direct-operated specialty stores, shopping malls and supermarkets, group purchases and dealers. Sales through large channels.

Zhiweiguan specializes in traditional famous snacks and dim sum, attracting countless Chinese and foreign diners. "Fresh meat dumplings, cat ears, glutinous rice vegetarian roast goose, happy double" and so on have always been talked about by people, and have won many awards such as "Provincial Quality Products", "National Golden Tripod Award", "Chinese Famous Snacks" and so on.