The title of "China's Copper Capital" is in competition

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Our reporter in Jiangxi, Yu Shuqin, and special correspondent He Chunyong

The title of "China's Copper Capital" has become fierce due to the competition among many cities; especially at the end of last year, the "China Copper Capital" trademark was successfully registered in Dexing City, Jiangxi Province. After Tongling City, Anhui Province raised objections, the two places performed " The battle for "Copper Capital" is filled with smoke and tends to become fierce. Among the "copper capital" cities such as Dexing in Jiangxi, Guixi, Tongling in Anhui, Daye in Hubei, Huize in Yunnan, Yangchun in Guangdong, and Linxi in Inner Mongolia, Dexing and Tongling were listed by netizens as "China's Top Ten Copper Capital Enemies" "City". How long will the endless war of words last for a status?

Dexing City began to apply for registration of the "Copper Capital" trademark in early 2003, and the application was successful in November 2004. The trademark covers more than 500 products in 44 categories, including non-ferrous metals, smelting and processing, tourism and entertainment, etc. As the owner of the "Tongdu" trademark, it has brought great benefits to Dexing in terms of product promotion, investment promotion, tourism and even display of local culture to the outside world.

Tongling was shocked when Dexing won the trademark.

After learning the news, Tongling City was shocked. After evaluation, the municipal government believed that Dexing City’s actions had a negative impact on Tongling City’s investment promotion and city image, and instructed the Municipal Government’s Legal Affairs Office and the Municipal Industry and Commerce Bureau to actively respond, proposing a battle to defend the “Tongdu” trademark. .

Tongling City believes that "Tongdu" is the nickname of Tongling City, which has obvious regional characteristics and profound historical origins of copper culture. "Tongdu" was created by the people of Tongling City through hard work and has high visibility and reputation. Tongling City should enjoy legitimate and complete ownership rights. Moreover, Tongling City has held the "China (Tongling) Bronze Culture Expo" for many times, and the image of "Tongling City" has been deeply rooted in the hearts of the people. The "Tongling City" brand effect is playing a decisive role in the economic development process of Tongling City. Therefore, Tongling City believes that Dexing City's registration of "China's Copper Capital" is suspected of speculation and brand plagiarism.

Copper has a long and equally long history

Since ancient times, Dexing has been one of China’s copper mining and smelting bases. Its mining history can be traced back to the Tang Dynasty, and wet smelting in the Northern Song Dynasty The "Synopsis of Copper Immersion" written by Zhang Qian, a native of Dexing of the Tongjia family, was summarized in Dexing. Dexing is known as the "Golden Mountain, Silver City, and Copper City". The proven reserves of copper metal with mining value in Dexing reach more than 10 million tons, ranking first in the country and accounting for 12.45% of the national total. There are rich ancient mining and metallurgical sites and cultural relics above and below the ground, as well as the largest copper mine in Asia, the Dexing Copper Mine.

The Dexing Municipal Government believes that it is precisely because of these unique advantages that the city has proposed the goal of building a "China Copper Capital" brand. Currently, Dexing is actively preparing to build the Zhang Qian Memorial Hall; the famous Juyuan Building in Jiangdong is also being rebuilt; efforts are being made to build "China's Copper Capital" and "National Industrial Tourism Demonstration Site" to highlight Sizhou Town's industrial tourism featuring copper. Build China's only high-quality industrial tourism line dedicated to copper mining culture; plan to organize and publish a set of Dexing Copper Culture Series and hold a copper culture research exchange meeting; in addition, Zhang Qian's copper sculptures, the Tongdu Museum, and the Tongdu Youth Palace will be built. A batch of representative buildings; "Song of China's Copper Capital" composed by Dexing music workers sang Dexing, and Dexing was setting off a vigorous "copper culture" craze.

Each reserve and output have their own merits

However, the Tongling Municipal Government believes that Tongling, as the ancient copper capital of China, has more than 3,000 years of copper mining sites to prove it, and there are also inscriptions written by Zou Jiahua, the former national leader. , and today’s “electrolytic copper production ranks first in the country” to continue this title, and the bronze sculptures scattered throughout the city create a warm and solemn atmosphere in Tongling’s “Bronze Capital”. The Tongling Municipal Government said that the first shot of copper mining in New China was launched in Tongling, the first copper smelter was launched in Tongling, the first copper stock was born in Tongling, the country's most advanced underground copper mining technology, the most advanced Copper smelting technology is also in Tongling.

According to verification, there are at least 4 other cities currently known as "Copper Capital": Hubei Daye - the eternal copper capital, Yunnan Huize - Tiannan Copper Capital, Guangdong Yangchun - the southern copper capital, Guixi, Jiangxi - the new copper capital.

These six cities all have their own characteristics and strengths. They are both "copper cities". Which one is right and wrong, true and false?

Seeking cooperation in the competition between the two powers

Competing for a reputation is to earn a fortune; creating a brand is to break into a new world. How long will this endless war of words last?

Xu Yuejin, Secretary of the Dexing Municipal Party Committee, emphasized at the "Charming Dexing - China's Copper Capital" press conference held in Nanchang earlier: "Dexing and Tongling are both important copper producing areas in my country. Both have the reputation of "Copper City", and this title does not belong to anyone. There should be a struggle for development between Dexing and Tongling."

Recognize copper culture as a common resource

As early as August last year, Tongling specially sent an inspection team headed by a member of the Standing Committee of the Municipal Party Committee and the Minister of Propaganda to Dexing for inspection. After understanding the development of Dexing's copper industry, copper culture, and the registration of the "Copper City" brand, the two parties also discussed how to excavate and sort out historical culture, refine and promote the city's spirit, improve the city's taste, and expand the city's popularity. comminicate.

Xu Yuejin said: "We and Tongling are brother cities. We don't have a "competition over Tongdu." On the contrary, we have also sent personnel to study and inspect them. And I believe there will be more and more cities in the future. The more "Copper Capital Cooperation"

Tongling City also believes that the word "Tongcheng" is a golden sign, and copper culture is the unique historical and cultural resource of the Chinese nation. The competition for ancient copper capital and copper cultural resources is beyond reproach. Tongling has made greater achievements in the research and promotion of copper culture.

The biggest feature of Dexing is the use of copper culture to develop tourism. For example, efforts have been made to build a "National Industrial Tourism Demonstration Site", build a copper culture museum, and vigorously develop industrial tourism products featuring gold, silver, and copper, and have achieved great success. According to statistics, the number of tourists in Dexing exceeded 50,000 last year alone.

Develop tourism construction and processing base

Tongling positions itself as: "China's ancient copper capital, modern landscape city, and contemporary copper base" and confidently stated that it will build a national copper base. Material processing center, forming a large-scale trade market for copper production materials and copper products.

It is also proposed that by 2007, the processing capacity of 500,000 tons of electrolytic copper and 300,000 tons of copper materials will be formed. The output of electrolytic copper will truly become the first in the country, and the industry's annual sales revenue will exceed 18 billion yuan.

Dexing Tongling Dabibing

Dexing

Level: Municipality under the jurisdiction of Jiangxi Province

Area: 2101 square kilometers

Population: 310,000

Copper reserves: more than 10 million tons

Copper output: 130,000 tons per year

Copper output value: 2005 1.84 billion

Copper Culture: China’s only copper mine culture, industry and tourism boutique line is being built

Copper Capital Trademark: successfully applied for in November 2004, covering non-ferrous metals, smelting, tourism and entertainment More than 500 products in 44 categories

Tongling

Level: Municipality under the jurisdiction of Anhui Province

Area: 1113 square kilometers

Population : 720,000

Copper reserves: unknown

Copper production: annual electrolytic copper production of more than 300,000 tons

Copper production value: 2004 copper production revenue of 17 billion< /p>

Bronze Culture: "China (Tongling) Bronze Culture Expo" has become one of the six major tourism festivals in Anhui.