A trademark is the symbol of a product. For example, many brands will have their own trademarks. A good and creative trademark will attract the attention of customers and then search for Mr. Chen to sell the product, so Many times it is very important to design a good trademark, and the use of a trademark requires application, so can a trademark that is still in the status of trademark application be used? Can the trademark be used while the application is pending? Can be used. There are two points to note when using a trademark: 1. It is a type of voluntary trademark registration, so the trademark can be used during the application process, but it cannot infringe the prior rights of others. Article 4 of the Trademark Law stipulates: natural persons, legal persons or other organizations In production and business activities, if you need to obtain the exclusive right to use a trademark for your goods or services, you must apply for trademark registration with the Trademark Office. 2: It belongs to the type of compulsory trademark registration, so the trademark cannot be used during the application process. According to Article 6 of the Trademark Law: Goods that must use a registered trademark according to laws and administrative regulations must apply for trademark registration. If the registration is not approved, , shall not be sold in the market. What are the pros and cons of using a pending trademark? TM is the abbreviation of Trademark. The TM trademark has no legal effect. It just indicates that you are applying for this trademark to the State Administration for Industry and Commerce, but the State Administration for Industry and Commerce has not yet started the review. The "Trademark Acceptance Notice" you receive will have a sentence at the bottom: "Note: This notice only indicates that the Trademark Office has received the applicant's trademark application, and does not indicate that the applied trademark has been approved for registration." So even if you apply for a trademark that is exactly the same as a famous brand trademark, you can still get the "Trademark Acceptance Notice". R is the initial letter of Register. It is an approved trademark. It has obtained a trademark registration certificate and has corresponding trademark rights. It is exclusive, exclusive and unique. It belongs to the owner of the registered trademark and is protected by law. No enterprise or individual can use it without the permission or authorization of the owner of the registered trademark, otherwise it will bear infringement liability. Can a company use a trademark that is still under application? It can be used, but there are certain risks: for example, there is an identical or similar trademark before the company applies for a trademark. In the end, the company's trademark registration is unsuccessful, and it is sued or complained about trademark infringement. , not only have to compensate others for their losses, but a lot of the company’s early investment has also been wasted. Therefore, during the application period, if you really want to use the trademark: first, you must conduct a detailed trademark search to ensure to the greatest extent that there is no identical or similar trademark before; second, you must control the various investment packaging and publicity costs related to the trademark in the application. It is best for enterprises to carry out large-scale publicity and promotion after officially obtaining the trademark registration certificate, so as to prevent themselves from investing money and making a wedding dress for others. Can I use it if it is in the status of trademark application? To sum up, a trademark can be used while it is still under application. However, you must know that there are certain risks in using a trademark while it is under application, because it is not possible to determine the trademark while it is still under application. The application can be officially approved, so it is best to use it after getting the bad trademark.