The shoe leather industry is one of the pillar industries in Wenzhou. There are now more than 4,300 shoe manufacturing companies, with more than 400,000 employees, and an annual output of more than 600 million pairs of leather shoes (accounting for about four quarters of the total shoe production in the country). one part). The annual growth rate is about 10%. The city's footwear industry is strong in leather shoe manufacturing, mainly manufacturing men's shoes, and focusing on the production of women's shoes, rubber shoes, children's shoe injection molding, slippers, special shoes, etc., leather machinery, leather chemicals, shoes With complete supporting industries such as materials and design footwear, it has become an important leather product production and export base in the country. So far, Wenzhou has 7 "Chinese Famous Brands", 6 "China Famous Trademarks", 44 "China Inspection-Free Products", 2 "China's Leading Genuine Leather Shoe Kings", 5 "China's Genuine Leather Shoes Kings" and "Famous Genuine Leather Shoes". "14, accounting for half of the total number of major brands in the country.
In 2001, the China Light Industry Federation and the China Leather Industry Association officially issued a document naming Wenzhou as the "Shoe Capital of China". In the same year, the China Regional Development Promotion Association awarded Shuiluo Shichutou Town in Pingyang County the title of "China's Leather Capital" and named Ruian Xincheng "China's Casual Shoes Production Base". In 2002, the China Light Industry Federation named Wenzhou the "Capital of Synthetic Shoes in China". In 2004, the China Rubber Industry Association awarded Ruian the title of "Famous Rubber Shoes City in China".
In recent years, Wenzhou's shoe industry has embarked on a path of professional division of labor, collaboration, and supporting services, forming an industrial supporting system that is second to none in the country. Such as Quxi cowhide production base, Yueqing Baishi shoe sole production base, Yongjia Huangtian shoe accessories production base; as well as Yongjia, Ruian and other industrial parks.
Well-known enterprises: Kangnai Group, Dongyi Shoes, Gilda Shoes, Aokang Group, Red Dragonfly Group, Spider King Group, Taima Shoes, etc.
Professional markets
Since the reform and opening up, Wenzhou has formed major professional markets for footwear, shoe materials, shoe machines, and leather. Hetongqiao Shoe Material Market, Zhejiang Shoe Material Market and Wenzhou Shoe Chemical Market are all major professional shoe chemical markets in Wenzhou. It brings together many domestic and foreign chemical materials for shoes and radiates to Wenzhou across the country. Hetongqiao Shoe Material Market?
Established in 1993, it is the earliest shoe material market in Wenzhou, with an area of ??30,000 square meters and more than 500 operating households. Mainly engaged in PU, TPR, PVC, rubber, PVC foam and other products. South Zhejiang Shoe Materials Market?
It is located in Huanglong Wenzhou Trade City, Wenzhou City. It is divided into three areas. Area A was built in 1998 and covers an area of ??30,000 square meters; Area B was built in 2002 and covers an area of ??15,000 square meters. ; Area C was built in 2004, covering an area of ??50,000 square meters. There are more than 1,000 operating households in the three districts. The main business area is more than 200 acres, with more than 1,000 operating households. Mainly engaged in various types of leather soles, furs and various buckles, belts and thread shoe accessories.
Main brands: Nanfang Leather Plastic, Hexin PU leather, etc. Wenzhou shoe chemical market?
It was built in March 2003, with an area of ??13,000 square meters and 66 operators. Mainly engaged in the sales and after-sales one-stop service of a series of chemical products for surface modification of shoe materials and leather. Mainly agents, wholesales and retails various types of footwear post-treatment cleaners, fillers, brighteners, color change agents, shoe lotion, wax blocks and other products, which are used in various leather shoes. The market has a complete product research center and testing equipment.
Main brands: Finnis (Italy), Nanguang Resin, Nanxing Resin, Futar, etc. Quxi cowhide professional market?
Quxi is only known as "Chinese Cowhide City" and already has With more than 130 years of tanning history, more than 10,000 pieces of cowhide are traded every day, with a market transaction volume of 2 billion yuan in 1997. There are various raw materials from all over the world, such as calf skin, calf skin, bull skin, cow skin, etc. Famous for its leather tanning.
Main brands: Juniu, etc. Wenzhou Shoe City?
One of the earliest professional footwear markets in Wenzhou, with a total area of ??about 6,000 square meters. , there are more than 200 shops on the first and second floors of the shoe city, which also sells different grades of leather shoes, sports shoes and casual shoes. It is a window for brand display, promotion and exchange of Wenzhou's shoe industry.
Main brands: Charlie, Yierkang, Whit, Jumping Fish, etc.
Some people say that Wenzhou people are Chinese Jews, all of them are extremely shrewd and all the people are businessmen; some people say that Wenzhou people are like locusts. Wherever they go, housing prices soar and real estate speculators bring disaster to the people; It is said that Wenzhou people are a hard-working people who dare to be the first in the world and are innovative and self-reliant; others say that Wenzhou people are a generation of young people with a lack of knowledge and backward culture, and they have the image of a nouveau riche. People's evaluations of Wenzhou people are mixed and very divergent....
Wenzhou is a small and medium-sized city with an area of ??only 11,700 square kilometers. In the early 1980s, Wenzhou took advantage of the spring breeze of becoming one of the first batch of coastal cities to open to the outside world. Wenzhou people strive to develop light manufacturing based on local conditions. Suddenly, family workshops were spread all over the city, and the market economy was extremely booming. After years of trial and error, Wenzhou's private enterprises, which have gone through countless ups and downs, have gradually become bigger and stronger, and have continued to expand outwards. Today, Wenzhou people's leather shoes, glasses, valves, lighters, clothing, transformers, pens, printed matter, locks, etc. are all famous at home and abroad. China's shoe kings, pen kings, lock kings... can be found everywhere.
Wenzhou people have a somewhat unique view on financial management, and they often do things that do not follow common sense, so they have also achieved some unexpected gains. Wenzhou people are not very fond of the stock market, and the only domestically listed Wenzhou company is Zhejiang Dongri. However, real estate speculation and foreign exchange speculation are relatively popular. For example, foreign exchange speculation, Wenzhou's foreign exchange market, which does not have much capital, ranked third in the country in terms of transaction volume last year. Frequent transactions are enough to illustrate the huge attraction of the foreign exchange market. The real estate speculators are even more powerful. They run around looking for good investment opportunities and have made considerable contributions to promoting my country's economic construction, but they have also become notorious. Injustice is injustice, but since there is money to be made, I am too lazy to care about that much.
Wenzhou people are not just businessmen, but also have elites in all walks of life, including nearly a hundred mathematics masters such as Su Buqing, Gu Chaohao, Jiang Lifu, Jiang Boju, Lu Shanzhen, and Yang Zhongdao; as well as Zheng Zhenduo, Ye Yonglie, etc. Well-known writer. There are also many dazzling stars in the sports and entertainment circles that young people pay attention to: Zhu Qinan, Ye Rongguang, Zhu Chen, Dai Lili, Zhou Xiaojing, Jiang Jiaqi, Bai Xue, Huang Doudou, Mao Geping, Li Huizhen, please continue to watch Tao Huimin... you can It is said that there is culture and martial arts, and a hundred flowers bloom.
The overall cultural literacy of Wenzhou people is relatively backward. This can be seen from the "China's Top Ten Dynamic Cities" selection event held by CCTV. Representatives of Wenzhou (Huang Fajing, who led the foreign trade anti-dumping case) etc.) are obviously inferior to representatives from other sister cities in terms of speech and other aspects. However, Wenzhou people have also realized this situation and have significantly increased investment in the education of the next generation. The Wenzhou Higher Education Park has begun to take shape, and it is no longer uncommon for children to study abroad. In order to promote Wenzhou people's own language, Wenzhou's radio and television have set up dialect columns, and the second Wenzhou Dialect Speech Contest is also in progress.
There is no such thing as gold. Of course, Wenzhou people also have many shortcomings. However, with the continuous development of society, I believe that Wenzhou people will continue to work hard and make strides forward.
World Wenzhou People
The World Wenzhou People’s Federation was established on October 12, 2003. It is a permanent organization of the World Wenzhou People’s Congress. It is composed of Wenzhou compatriots from Hong Kong, Macao and Taiwan, and overseas It is a non-profit social group with legal person status voluntarily formed by overseas Chinese, overseas Chinese, celebrities from all walks of life in China, relevant departments of Wenzhou City, and business circles. The current presidents Zhao Yide and Yu Meisheng are the legal representatives of the association. The first council has 329 people...