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Which type of trademark is the most valuable? Can I resell the trademark after I buy it?

As we all know, as people’s awareness of intellectual property protection increases, the more people register trademarks, the fewer trademarks can be registered. This is one of the reasons why the approval rate for trademark registration applications is so low now. So now most companies or individuals choose to purchase trademarks directly. So which type of trademark is the most valuable? Can the purchased trademark be resold?

Which type of trademark is the most valuable? Mainly look at the following two points:

1. Completeness of trademark categories

There are many categories of trademarks that are related to each other, called related categories. If a brand has registered trademarks in several related categories, it means that the brand has promising future development prospects in this field and reduces the risk of intellectual property "obstruction". The price will be higher than that of a single category of trademarks.

2. The symbolic attribute of a trademark name

The symbolic attribute of a trademark name is often the greatest influence on the value of a trademark. Obtaining a certain reputation as a trademark after long-term use will add a lot of value to the trademark.

In addition, for trademark names with special meaning such as the "Miyue" trademark, it may not be possible to see any commercial value just by looking at the name and category. But after the TV series became popular, this word became a well-known buzz word, full of business opportunities.

Can I resell the trademark I bought? sure. The trademark transfer process is as follows:

1. The trademark holder and the purchaser of the trademark must first clarify the trademark transfer process, determine the transfer price of all types of trademarks, and the responsibilities and obligations of both parties after the transfer. Sign the "Trademark Transfer Agreement/Contract";

2. After the contract is signed, the holder will submit the trademark to the local notary office for trademark notarization and obtain the "Trademark Declaration Notary Certificate". The entire time is about It takes about 7 days;

3. The trademark holder shall submit the information and the notarized documents to the Trademark Office, and pay the corresponding prescribed fees to the Trademark Office;

4. Within the next 1-2 months, the Trademark Office will accept the trademark transfer application and issue an acceptance notice to both parties;

5. Issue an acceptance notice Within 4-6 months, the Trademark Office will review the trademark;

6. After passing the review, the Trademark Office will issue an announcement. If there are no objections during the announcement period, the Trademark Office will review the trademark. A "Certificate of Approval of Transfer of Registered Trademark" will be issued to both parties, and the transfer process of the trademark is completed.

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