If transliterated in Chinese, the correct pronunciation of coco milk tea is "goo goo" milk tea, not "coco" milk tea read by some people. Some people may understand the English part of Coco milk tea as "Coco chocolate".
But this is not the connotation of the brand, and it is the correct way to understand it as "picking" milk tea. When entering coco milk tea shop, the clerk often says "Welcome to coco milk tea", and the pronunciation is also "Goo Goo" milk tea.
You can also choose to read the Chinese name of coco milk tea-Coco milk tea.
Before, people often asked what brand coco milk tea was. In fact, Coco milk tea is the Chinese name of Coco milk tea, but with the development of the brand, this name does not often appear in everyone's field of vision, and it is normal for everyone not to know.
CoCo CoCo was founded in 1997, which is a beverage chain brand in Taiwan Province, China, and belongs to Dingyi International Co., Ltd. Coco constantly innovates its products, and it can develop its own drinks every season. Products include pearl chocolate, bubble tea, pearl latte and espresso.
Brand honor
In 20 17, he won the World Brand Award "Brand of the Year". In 20 18, it won the "Best Brand Influence Award" of China Catering Industry Innovation Summit. 2065 438+02-2065 438+08 won the title of "Shanghai Safety Demonstration Brand Ready to Drink" for seven consecutive years. In July 2020, food and beverage companies ranked sixth in the communication influence of TOP20 and CoCo.
In August, 20021year, it was selected as the Top 15 brand of China new tea in the first half of 20021year, ranking second.
COCO Cocoa Corporate Social Responsibility
20 18 From June 5 to June 30, CoCo can donate money through Tencent's public welfare WeChat, calling on the whole people to respond to the "Green Desert Action" public welfare activities. 2065438+On September 9, 2009, CoCo can join hands with Tencent Public Welfare to launch a series of public welfare activities to help the "Spring Bud Plan".
2065438+From April 22 to May 22, 2009, CoCo can join hands with china green foundation to launch a charity donation activity of "point green desert and donate for afforestation" on Tencent's public welfare platform. 2021From September 7th to September 30th, CoCo can join hands with Tencent to help the "Spring Bud Project" and then start the dream of guarding the girls in spring buds.
COCO cocoa brand dispute
In April, 2002 1, Shanghai Putuo District Market Supervision Bureau infringed "COCO Cocoa" on 21tea shop, and fined 1.06 million yuan. 2065438+On August 6th, 2009, netizens posted a consumption receipt of CoCo Cocoa Milk Tea Wan Chai Store, which read "Come on, Hong Kong people".
On August 9, coco Milk Tea Headquarters issued a statement saying that the online delivery receipt was modified by employees privately, and the store would be closed. CoCo can say that Hongkong is an inseparable part of China people, and there is no ambiguity here.