The Internet Corporation for Assigned Names and Numbers (the full English name is Internet Corporation for Assigned Names and Numbers, hereinafter referred to as ICANN) is the only global top-level domain name with the suffix ".trademark" recognized. The registration office received official approval from the Ministry of Industry and Information Technology of China and was allowed to operate the ".trademark" top-level domain in China. ".Trademark" is a distinctive mark on the Internet used to identify certain goods, services or specific individuals, companies or organizations related to them.

The new registration and service system of "Dian Trademark" adopts and embodies the concepts of trademark registration categories and designated places, with the purpose of promoting trademark rights holders to better register and use "Dian Trademark" in Reflecting, applying and protecting their trademark rights online allows consumers to remember and use the trademark owner's "spot trademarks" in a systematic and regular naming manner.

Starting from January 1, 2017, "Dian Trademark" will implement the four naming methods listed in the following table based on the category of trademark rights and designated location attributes. Trademark rights holders can choose one or more naming methods to register "point trademarks" based on the rights approval information of their trademarks.

A brief example of the application of the new registration and service system is as follows:

A company registered in China holds the word trademark "Jinxiu" issued by China, and the goods are approved for use as stated in the trademark rights certificate. For:

Category 25: tops; baby sleeping bags; swimsuits; judo uniforms; raincoats; dance clothes; shoes (footwear); hats (headwear); socks; gloves (clothing) ; Shawl; tie; scarf; belt (for clothing); wedding dress;

Category 35: TV advertising; online advertising on computer networks; pay-per-click advertising; import and export agency; purchasing for others (for others Enterprises purchase goods or services); provide an online market for buyers and sellers of goods and services;

3. In addition to the above four naming methods, do the trademark management agencies accept other naming methods that contain non-trademark registration information? How should the naming method of the name be registered as "Dian Trademark"? If it is acceptable, are there any other conditions that need to be met, and what are the applicable charging standards?

The naming method of "Dian Trademark" must be based on the above four naming methods. as a basis. However, in order to promote the application of trademarks on the Internet and consumers' differentiation of products/services, after the applicant successfully registers a "point trademark" based on any of the four naming methods mentioned above, he or she can apply to use the "point trademark" on the basis of this "point trademark". On the registration page, add relevant non-trademark registration information to other generic word names to register "point trademarks". In addition to the above requirements, the applicant must also provide reasons and sufficient proof of use materials to apply, and must meet the following conditions:

(1) Prove that the common word name that constitutes the "point trademark" designation is consistent with its trademark Direct relevance;

(2) If the added general words involve specific qualifications, such as "group", "mall", and "Q mark", the applicant must provide evidence to prove that it meets the trademark rights certification ( Such as the trademark registration certificate) issuance place or the place where the relevant company is registered, the laws, relevant certification agencies, or industry customs require this qualification;

(3) It must not cause confusion to consumers or hinder consumers from using it. Identify and differentiate goods or services.

For the applicable registration fee standards for "Dian Trademarks" composed of common names of non-trademark registration information, please refer to the ""Dian Trademark" Naming Method and Registration Service Price List" for details, and the category protection services have been corresponding to them. The categories of protection obtained by registering "Dian Trademark" are the same.