NEW ERA.

New Era uses GORE-TEX? materials as the theme to launch a complete hat series. There are four styles in the entire series; black is the main tone, and all are made of GORE-TEX? materials;

In addition to the GORE-TEX? woven seal sewn on the edge of the hat, The address of New Era's Buffalo headquarters and the reflective text of the product description are also added to the front of the cap, which is both functional and fashionable.

Extended information

New Era big event:

On October 27, 2016, New Era and the National Basketball Association (NBA) announced , expanding the global licensing cooperation agreement, New Era became the official hat provider of the NBA, Women's Professional Basketball Association (WNBA) and NBA Development League (NBA D-League). The global licensing cooperation and expansion agreement will begin with the launch of the 2017 NBA draft cap model.

As the league's official cap provider, New Era will exclusively provide caps, such as NBA Draft caps and official locker room championship caps, for NBA events including the NBA Draft, Conference Finals and NBA Finals. The NBA and New Era have collaborated for 20 years. The multi-year agreement will include marketing and retail activities on the alliance platform.

Baidu Encyclopedia-New Era