The different logos may be due to Bosideng changing its logos successively, or due to its different brands.

In 2012, Bosideng opened a flagship store in London and launched a pair of flying wings LOGO. Later, this LOGO began to be gradually used in China.

The LOGO completely lost the basic elements of the original brand, and instead designed the three words "Bosideng" in the form of a word mark, and at the same time added the slogan "Best-selling in 72 countries around the world" at the bottom.

Our brands include "Bosideng", "Xuezhongfei", "Kangbo", "Bingjie", "Bingfei", "Shangyu", "Bosideng Men's Wear", "Ricci-Club Women's Wear", etc.