Cabernet is a brand of dry red wine. However, the use of the trademark "Cabernet" on the market is now very confusing, and relevant experts also have great doubts about the origin and meaning of Cabernet. Changyu Company believes that Cabernet is the culmination of the hard work of generations of Changyu people and enjoys high recognition in the minds of consumers. The condensed brand value is a weapon to compete with foreign brands in the high-end market.
If such a high-end brand is allowed to be abused as a general name for a variety, it will cause great losses to the Chinese wine industry. Therefore, the controversy over Cabernet is still ongoing.
Extended information:
Raw materials:
As the saying goes, 70% raw materials, 30% brewing. "Cabernet" products have extremely high requirements for raw materials. Its main grape variety is the Serpentine grape. After decades of cultivation experiments, it has been proven that it has the best cultivation performance in the Yantai area. This has also led to the formation of Changyu Cabernet It has its own unique regional characteristics and taste, while in other regions, due to geographical restrictions, the grapes produced in other regions cannot produce such unique products.
Changyu Company has the world's largest snake grape planting base in Yantai. Its output accounts for 80% of the total snake grape production in Yantai and 70% of the total national output. The brewing raw materials of other counterfeit "Cabernet" products are complicated and the quality is uneven. The difference in raw materials is one of the reasons why Changyu Cabernet continues to sell well in the market despite being troubled by counterfeit products.
Baidu Encyclopedia-Jie Baina