SEO is very important in various industries. Many corporate websites have changed from the original Baidu bidding to SEO natural optimization ranking, which can reduce expenditure costs. Whether it is an e-commerce or enterprise, or a personal blog, SEO optimization will plays an important role. There is actually nothing technical about SEO optimization. You must master the methods that must be in line with search engine optimization and stick to them for a long time. The author summarizes the following key skills below, hoping to be helpful to webmasters. SEO optimization skills

SEO requires long-term persistence. Don’t think that SEO is too simple. You can increase website traffic several times in a few days. These are unrealistic. Search engines are also constantly changing their algorithms, so it is necessary to try different optimization methods. The old methods may be eliminated.

Patience can tell success or failure. SEO optimization has no effect in the short term. If you are responsible for a new website, you need to continuously add high-quality articles and high-quality external links. You need to be patient and persevere. The long-term accumulated resources of the website can bring good traffic to the website.

Continuously learn new knowledge and accumulate experience. SEO is an industry of continuous learning. It requires continuous practice, summary, and try again. It is a long-term accumulation process.

Use website analysis tools skillfully. You need to see results when doing anything, and the same is true for SEO. SEO needs to use data to speak, and data can show the effect of SEO optimization. Add cnzz or Baidu statistics at the bottom of the website to observe the daily traffic changes of the website.

The website interface must be beautiful. If you want to get a homepage ranking, the website interface must meet the user experience needs. Only pages designed for users can be recognized by search engines.

Sitemap page is essential. Search engines cannot crawl very deep pages. Sitemap provides important pages of the website to search engines. Search engines understand the structure of the website and continuously crawl the website pages along the structure.

Page url structure settings. Try to include keywords in the URL of the page you want to optimize. For example, for "SEO", you need xxx.com/seo-123.html, which will rank the page better.

Analyze first and then execute. First, consider what keywords are suitable for the website, research them, choose the best ones with average traffic, what websites are on the homepage, how to layout the keywords, and set up different columns.

Each page must have a unique and relevant meta tag. The most important factor in ranking the page is the way the title is written. The title directly determines the search engine ranking. Good title writing can have a good ranking. The Description in Meta will not have much impact on improving search rankings. It can let users clearly know what the page is describing, which indirectly determines whether the user is willing to click on the page. The way keyword tags are written has little effect now and has no impact on rankings. , search engines are also gradually abandoning algorithmic ranking of keyword tags. SEO Optimization User Experience

Content must be original, unique and meaningful. The content of the article is based on the user, do not write content for search engines. From another perspective, writing content should be written for people to read. Articles stuffed with keywords are meaningless. Good content can bring valuable things to users.

External link construction requires characteristics. First, submit the website to major classified directory websites and search engines. You need to know the breadth of external link building, just like seeds sown in the same place, they will eventually fight for life and death because of fertilizer.

Build good relationships with the media. Try to establish a relationship with Internet media related to your website, which will help expose the website brand and gain high visibility. It is also a good external link.